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Licensed Product and Packaging designer

Danny Wong

New York, NY
Available Now
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  • About
  • About

    I have over 15 years of design experience with licensed children products, including electronics (headphones & smartphone cases), sporting goods (bikes, and scooters), and home decor (sleeping bags, lamps, storage). I have worked with products, packaging, and store display options (shipper and PDQs). I have 3D rendering and modelling skills with Solidworks and Keyshot. I also have experiences with the license concept and submission process, and have the ability to bridge the language barrier by working with factories overseas.

  • Education
    • B.F.A Toy Design
      Fashion Institute of Technology
      2005 - 2007
    • B.A Biology
      Hunter College of the City University of New York
      1998 - 2003
  • Experience
    • Product Designer
      Centric Brands
      Oct 2019 - Present (6 years 8 months)
      • Develop unique personal care and beauty products for various kids’ licenses.
      • Design packaging and specs for products.
      • Revise artworks for licensor submissions and approvals.

      Licensed brands: Disney, Nickelodeon, Dreamworks, Universal Studios, Warner Bros, Entertainment One
    • Freelancer
      Self employed
      2012 - Present (14 years)
      • Provide concept sketches for new products.
      • Build concepts into working 3D models and generate tooling files for rapid prototyping.
      • Render graphics in vector file format.
    • Senior Packaging Designer
      Centric Brands
      New York, NY
      Jul 2018 - Oct 2019 (1 year 3 months)
      • Develop unique packaging gift sets for difference licenses
      • Manage and assign tasks to designers overseas
      • Review pre-production samples
      • Keep track of artwork submission and approvals

      Licensed brands: Disney, Nickelodeon, Dreamworks, Universal Studios, Warner Bros, Netflix
    • Senior Graphics Designer
      Fantasia Accessories
      New York, NY
      Jan 2018 - Jul 2018 (6 months)
      • Oversee product and packaging artworks.
      • Communicate with factory
      • Develop new product lines for Dermasil and Johnson Parker
    • Packaging Manager
      M.Z.Berger
      Queens, NY
      Feb 2016 - Jan 2018 (1 year 11 months)
      • Created full palette shippers for JC Penney, Kmart and Sears
      • Design and build presentations for holiday programs for Walmart US and Canada
      • Develop new packaging and display concepts for market meetings
      • Oversee packaging design team, prioritize projects to maximize team efficiency
      • Communicate with factories overseas to ensure sample accuracy and minimize revisions and delays
      • Reach out to vendors for pricing and development time
      • Keep track of licensing approvals

      Licensed brands: Nickelodeon, Marvel Comics, Avengers, National Hockey League, Disney, Star Wars, Dreamworks, Barbie, Universal Studios properties, ACDC, DEF LEPPARD.
    • Licensing Designer
      Idea Nuova
      New York, NY
      Jan 2015 - Feb 2016 (1 year 1 month)
      • Worked on concepts for licensor approvals, develop whole lines of licensed themed home décor sets
      • Spec out products for initial sampling
      • Develop packaging artworks and PDQs for Walmart and Toys R Us presentations
      • Build large scale mock ups and decorations for showroom during market week

      Licensed: Nickelodeon, Marvel Comics, Avengers, Major League Baseball, National Football League, Disney, Star Wars, and Dreamwork's Trolls.
    • Lead Product Designer / Licensing Manager
      Street Flyers
      Nov 2013 - Jan 2015 (1 year 2 months)
      • Develop innovative products based on current trends, new technologies and play patterns
      • Design packaging and displays that entice customers interests
      • Develop 3D digital mockups for presentations, and 3D modeling for rapid prototyping
      • Reviewed and revised prototypes and pre-production samples that were currently in production
      • Submit concepts and communicate with licensors for product approvals and brand assurance

      Licensed brands: Hello Kitty, Lalaloopsy, Monster High, My Little Pony, Angry Birds, Skylanders, Spider-Man, Skechers

      * Company closed
    • Senior Product Designer
      Zeikos/iHip Inc
      Dec 2008 - Nov 2013 (4 years 11 months)
      • Develop products and packaging artworks.
      • Design presentations and product catalogs for sales meeting
      • Managed projects with licensors for quality and brand reassurance
      • Reviewed prototypes that were currently in production, communicate with factories overseas

      Licensed brands: Nickelodeon, Marvel Comics, MLB, NFL, NHL, College Football (CLC), Nascar, DC Comics, Discovery Expedition, Bubblicious, Mexican Futbol, Nascar, Apple Bottoms
    • Product Designer
      Commonwealth Toys and Novelty Co
      Aug 2007 - Sep 2008 (1 year 1 month)
      • Designed licensed products and in house brand toys including animated plush, kids home décor items, and fashion based accessories for young children.
      • Reviewed and revised prototypes of items that were currently in production.
      • Created concepts for new products.

      Licensed brands: Nintendogs, CFA (Cats Fancier Association), Ubisoft Petz, and Kooky Pens.
    • Intern
      Gemmy Industies
      Jun 2006 - Aug 2006 (2 months)
      • Designed licensed products for seasonal line-ups including airblowns, animated plush, as well as lawn and garden décor.
      • Reviewed and revised prototypes of items that were currently in production. Created concepts for new products.

      Licensed brands: Peanuts, Disney
  • Affiliations

    Toy Design, Product Design, Licensed Products, Licensed Management, Packaging Design, Displays and PDQs, 3D Rendering, 3D Modeling, Soft Goods, Electronics

  • Industries
    • Bicycle
    • Commercial Equipment
    • Consumer Electronics
    • Soft Goods
    • Retail
  • Skills
    • 3D Modeling
    • Character Design
    • Illustrator
    • InDesign
    • Packaging Design
    • Photoshop
    • Product Design
    • Sketching
    • SketchUP
    • SolidWorks
  • Elsewhere on the Web
    • n
    • k
  • On Coroflot
    @koonhowong, member since 2013
    • Following 1
    • Followers 3
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