Coroflot
  • Hire Designers
  • Sign In
  • Sign Up
  • Jobs
  • Designers
  • Discover
  • Salaries
  • Jobs
  • Designers
  • Discover
  • Salaries
  • About Us
  • FAQ
  • Privacy Policy
  • Terms of Use
  • Contact Us
  • Create Portfolio
  • Hire Designers
  • Sign In
e
owner at Larry Gassan: photo / design / print production

Larry Gassan

Los Angeles, CA
  • Follow
  • Contact
  • Stream
  • Portfolio
  • About
  • About

    One Man: Two Brains. Its Photography and print- production.

    In fine-art documentary photography, I shoot with a clear vision, with high technical standards, so the energy of the image is rendered without excessive mediation. If you want a glaze, get a donut.

    Working Procedures

    In photo-retouching and digital imaging: All work is done in layers. Original art files are unaltered or damaged. Layers are named and grouped for future use. Masks, channels and curves are utilized to achieve optimal results. All changes are organic, invisible, and reversible.

    In print production, I look at:

    • guides and invisibles

    • presence or absence of style sheets­—both character and paragraph

    • master pages

    • color palettes

    • headers, footers, indexes and tables of contents, if applicable

    If these are not addressed properly, the document will haunt you forever.

    Specialties:

    Photography: Portraiture and contemporary society, utilizing vintage mid-century cameras and film, in both 35 and medium format.

    Print production: Long format documents [annual reports, manuals], ad production, and hand-assembly of specialized comps—like the summer I worked for Saul Bass building scale models of gas station canopies and model cars for a Standard Oil of Ohio pitch. Then I built the custom shipping boxes that got them to Cleveland, undamaged and spotless.

  • Education
    • photography, digital imaging
      Glendale Community College
      2004 - 2010
      Continuing education to fully utilize workplace technologies in photography/digital imaging and retouching, building on years of prior experience with an open mind.
    • photography
      Otis College of Art and Design
      2004 - 2004
      continuing education—studio photography
    • art direction
      Bookshop
      1998 - 2000
      An extremely rigorous Socratic-method venue for turning half-baked design-school ideas into effective conceptually heavyweight portfolios. The shade-tree, night-school version MFA.
    • advertising / copywriting
      Art Center of Pasadena
      1997 - 1998
      continuing ed / night courses in copywriting, & art direction
    • BFA Graphic Design Graphic Design
      Ohio University
      1973 - 1977
      A graphic design degree informed by really learning how to find things. Discovering that the difference between "Art In America" and the "Plenary Proceedings of the DPRK Central Committee" were the quality of the paper and the pictures in the text. The similarities were a hermetic vocabularies and opaque writing styles.
  • Experience
    • owner
      Larry Gassan: photo / design / print production
      Mar 2012 - Present (14 years 3 months)
      Freelance design/print production, photography, and retouching/compositing for Bright Strategic, Swart Advertising, Project Censored, Patina Restaurant Group, and private clients.
    • principal
      Larry Gassan: photo / design / print production
      Sep 2004 - Present (21 years 9 months)
      "Larry Gassan: photo / design / print production" describes the combination of my talents and skill-sets. I've covered a lot of ground over the years.
    • Sr Print Production Specialist / Retoucher
      Kaiser Permanente
      Oct 2007 - Mar 2012 (4 years 5 months)
      Print production on forms, plan-books, applications. Rebuilt 2010 Plan Highlights [CA] books to flexible, editable table-formatting. Photo-retouching and compositing on print and online images. Adobe Acrobat fillable forms—an art and science unto itself.
    • Pre-Press Technician
      the Workbook
      Jan 2005 - Nov 2006 (1 year 10 months)
      I would preflight over 1500 pages of Workbook advertiser files, in addition to other Workbook titles: FRAMED, ArtCards, various rep-group catalogs. Job duties entailed detailed logging and tracking of advertiser files, FTP management, hands-on digital file troubleshooting. Job required strong customer skills in dealing with advertisers, vendors and suppliers. Also accompanied Print Production Director & crew on 2005 press-check for the Workbook.
    • Print Production Expert
      various/freelance
      Jul 1977 - Jan 2005 (27 years 6 months)
      Full-time and freelance DTP & Pre-press at a variety of LA companies ranging from ad agencies, design studios, printing, publishing, corporate in-house and non-profits. Projects ranged from entertainment, high-end catalogs, fine-art books, as well as print, collateral, direct-mail.
    • Principal
      Larry Gassan Art Direction
      Mar 1996 - Mar 2004 (8 years)
      Larry Gassan Art Direction encompassed art direction, design, and print-production for advertising, design and marketing firms.
    • Print Production Specialist
      Grey Advertising/LA
      Oct 1994 - Mar 1996 (1 year 5 months)
      Sr Print Production in agency studio. Produced ads, brochures, outdoor and entire ad kits for clients.
    • Sr Studio Production
      Grey Advertising
      1995 - 1996 (1 year)
      Ads, collateral for Century 21, ScCal Edison, Carl's Jr
    • freelance production expert
      Saul Bass / Bass Yeager & Assoc
      May 1984 - Aug 1984 (3 months)
      Fabricated scale models of gas station canopies from plans for their Standard Oil of Ohio [Sohio] presentation. Canopies were 1/72 to 1/16 scale. Built model cars to go with. Job involved a lot of improvisational fabrication in non-standard environments [ie outdoors under a tarp].
  • Awards

    LA1980: a photo memoir

    http://www.blurb.com/bookstore/detail/555505



    2003

    New Photography/Millard Sheets Gallery—Honorable Mention: Portrait of NBC TV news reporter & crew at Los Angeles plane crash site, June 2003 (http://larrygassan.com/LA_Plane_Crash_Apt_Fire/pages/ROLL1DX-26_JPG.htm)

  • Affiliations

    kernspiracy, LinkedIn, Facebook

  • Skills
    • Content Strategy
    • Photography
    • Graphic Design
  • Elsewhere on the Web
    • n
    • k
    • 3
  • On Coroflot
    @larrygassan, member since 2009
      • Followers 1
    |

    Design-driven companies worldwide use Coroflot to recruit exceptional talent.

    Connect with us to get new jobs and projects daily.

    • 7
    • q
    • R
    • I
    • n
    • Coroflot

      • About Us
      • FAQ
      • Privacy Policy
      • Terms of Use
      • Contact Us
      • Blog
    • Hiring Tools

      • Post a Job
      • Find Designers
      • Job Network
      • Design Salary Guide
    • Latest Design Jobs

      • Senior 3D & Motion Designer

        SmartAC

      • HEAD OF DESIGN AND PRODUCTION: GALLERY SCALE ARTWORKS

        Leo Villareal Studio

      % Design Jobs RSS

    © 2026 Core77, Inc.