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Head of Design Excellence Centre (Design Thinking)
Institute of Technical Education
Singapore, Singapore
Jul 2014 - Present (11 years 11 months)
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Industrial Design Consultant
Ideaspark Intl Pte Ltd
(formerly aNd Studio) Singapore * Won 2011 Red Dot and DAS product design award for the design of iTwin. * Partnered with multidisciplinary product teams to leverage functional and marketing opportunities from concept through development to maximize market success. * Coordinated projects, liaising with both clients and manufacturers, ensuring timely delivery of products. * Independently handled full process of design from researching, analyzing, conceptualization and presentation with little supervision. * Involved in full mechanical engineering detailing of design to ensure manufacturability and cost e ectiveness.
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Interaction Designer
Hewlett-Packard Singapore (IWS Design)
Singapore, United States
* Tasked to improve the usability and user experience of HR Self Service websites and applications. * Handled the full process of design from researching analyzing conceptualization and presentation with little supervision. * In a multidisciplinary global teams to leverage functional and business opportunities from concept through development to maximize success and usability. Led and Conducted research such as usability testings to gather insights. * Aligned and simpli ed interfaces layout and information architecture across multiple touchpoints. Generated work ows use cases wireframe diagrams and visuals to facilitates the development of new sites and systems. * Signi cantly improved the experience of HR web pages and applications.
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Senior User Experience Designer
Hewlett-Packard Singapore (HR System)
Singapore, Singapore
Dec 2012 - Oct 2013 (10 months)
Converged and aligned UIs of multiple touchpoints Web, Mobile, Printer and software, ensuring a consistent interface that adheres to usability principles and best practises.
Collaborated with a multidisciplinary global team and external partners to generate feasible solutions that provide optimum interaction and user experience.
Generated work ow, use cases, wireframe diagrams and visuals to facilitates the development of new apps and UIs.
Relooked and simpli ed interfaces, layouts and information architecture.