Lisa Wadsworth

Creative direction, graphic design, branding, art direction and creative concepts for a wide variety of clients including; Aspect Biosystems, Paths to Parenthub, Myron Advertising + design, DefiningMum, Lavigne Films, BRONCH, Fertility Matters at Work, YOGAmami, Vancouver Tourism, Helijet, University of British Columbia.

EKISTICS is a multi-disciplinary design and consulting studio, specializing in sustainable planning, architecture, landscape architecture and land development.

I lead the creative vision of the studio’s brand identity and communication design. Leading the creative vision of the studio’s brand identity and communication design. Through visual layout, creative design concepts, art direction, teaching and organization, I guided a team of designers and professionals overseeing and managing simultaneous projects from conception to completion. Adding value through strategic alignment, consistency, cultivation and quality, I was responsible for advancing, managing and developing the brand vision, look and feel. Ensuring quality control is in place for final creative designs and projects, adhering to the studio’s brand standards and reflecting the company goals, values and culture.

Intitally I was hired to cover for the Lead Designer for a month wilst they were on vacation. I was then asked to stay on as their regular freelancer and am responsible for the design and creation of a wide variety of creative graphics and branding.

AMEC is a global consultancy, engineering, and project management company.
Sept 2007 - Sept 2013
Responsible for creating and managing all graphics for the Mining & Metals business unit across North & South America. I also provided cross-divisional support for the Vancouver office (500 employees) as well as the smaller offices in the region and worked closely in developing the brand with the Brand Champion and global communication teams.
I designed and delivered effective and appropriate marketing collateral such as advertisements, brochures, newsletters, presentations, illustrations, trade show graphics and HTML mailers. Working with tight deadlines and budgets, I attended meetings to extract briefs, present concepts and advised clients on suitable formats/materials. I was also responsible for Art Directing and editing photography, sourcing cost quotes, providing print specifications, arranging production and liasing with photographers and printers.
July 2008 - Sept 2013
In addition to my Senior Design position, I was appointed a Brand Guardian within a year and played a key role in the design and roll-out of a new brand.
I ensured that a consistent visual identity was met throughout the business and provided support, education and creative solutions.
Often working independently, as well as part of a diverse team and alongside many non-creatives, my role required me to be a good communicator, pay close attention to detail, manage my time effectively, be highly creative, follow the company’s environmental policies and work with branding standards and guidelines.
As an active member of the company social committee (who organise large scale events and fundraisers throughout the year on a voluntary basis), I provided a range of graphic support for tickets, posters, websites and merchandise etc., as well as utilising my planning, organisation and communication skills to assist the team.

CIE-GROUP LTD., NOTTINGHAM UK
Graphic Designer
CIE-Group is one of the UK’s leading providers of professional Audio
Visual and electronics equipment.
July 2001 - March 2002
For the first year I worked as the Junior Designer, under the guidance of the Senior Designer and Marketing Manager. I developed my skills quickly and learned a great deal by being involved in all elements of design, from art direction to print buying. After nine months I was promoted and another designer was brought in to complete the team of 3.
March 2002 - July 2007
I liaised with the Head of Marketing, Product Managers and customers to extract design briefs, I was then responsible for coordinating the evolution of a project from idea development to concept and through to completion. In the process I worked closely with photographers and printers to ensure that all marketing and promotional plans for the Group were professionally, creatively and effectively delivered.
I was lucky enough to experience so many aspects of design and gained a broad base of skills including valuable web, animation and basic HTML knowledge, enabling me to design and build several websites for the company.

Magazine Adverts, Exhibition Stands, Business Cards & Stationary Items.