Manuel Cabrera Jr

Played key role in transitioning organization to new content management system and new look and feel of website Coordinates the production of highly visible materials annually that support sales goals, including emails and web ads Codes emails based on creative briefs for numerous major campaigns Creates and coordinates the build of all Symphony program and event pages Produces and updates SFS website and graphics, routes proofs and publishes to live site

Responsible for e-commerce microsite design, creation, and maintenance Assisted in full branding redesign including logo and website Followed creative briefs and other guidelines to carry out marketing initiatives such as landing pages, email campaigns, and referral and loyalty programs Collaborated with marketing team to conduct A/B and multivariate testing on site Designed and implemented website changes based on marketing team analysis

Assisted Creative Director and Website Integration Coordinator to maintain and improve client website integration templates Created prototypes for client websites based on current branding and image Presented work to design professionals for feedback

Assisted Art Director with research, competitive analysis, and recommendations of website content for company's home-building website Delivered prepared presentations for sales representatives' use in the field to show potential clients how website can assist their business Managed beta site data for employee use in demonstrations

Responsible for all time-sensitive details for >30 cell lines simultaneously Trained senior scientists on lab procedures Executed on corporate goal in integration of CompacT cell culture robot with Automation group

Update website based on current theater schedule Liaison between show producers and other production team leaders, artistic director and managing director Resident Artist - actor, comic, writer, producer