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Owner & Executive Creative Director
Durable Goods & Co
Jan 2019 - Present (5 years 3 months)
Founder, owner and Executive Creative Director of Durable Goods & Co.
Durable Goods & Co. was created in 2019 to service Hino Truck USA in their marketing, advertising, digital properties and content creation efforts in North America and abroad. TV Campaigns in conjunction with the NFL, B2B print campaigns, radio, collateral, digital adverting, social media as well as live and experiential events I've built a lot in two years for the Hino brand. I'm looking forward to continuing to build on that and further accelerate Hino's growth in 2021.
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Senior Creative Director
Dearborn, MI
Dec 2014 - Present (9 years 4 months)
Working with a team of a dozen very talented writers and designers to create authentic, shareable and above all memorable experinces for Ford, Lincoln, Faurecia, Pfizer and MOOG.
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Creative Director
Detroit, MI
Jun 2014 - Dec 2014 (6 months)
Created experiences, activations and engagements for Chevrolet, Buick, GMC and Cadillac's Global Auto Show programs.
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Creative Director
Auburn Hills, MI
Apr 2014 - Jun 2014 (2 months)
Contract employee working on new business pitches and current client campaigns for Jeep, Audi, Volkswagen, Pepsi and AT&T.
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Creative Director + Marketing + Biz Dev
H. B. Stubbs Company
Warren, MI
May 2013 - Apr 2014 (11 months)
Developed creative for the company's experiential trade show campaigns as well as running the marketing and business development portions of the business.
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Creative Director + Marketing
Profits Run
Wixom, MI
Jun 2010 - May 2013 (2 years 11 months)
Here I was a 1-man show doing all marketing and creative work promoting this financial education software company. Nearly doubled sales over my time there with a mix of traditional and digital strategies and tactics.
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Senior Copywriter
Campbell-Ewald
Detroit, MI
Feb 2005 - Jun 2010 (5 years 4 months)
Ideated and wrote several print, TV, radio and digital campaigns for OnStar, Chevy, US Navy, Carrier, Alltel Cellular and the US Postal Service.
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Copywriter
Doner
Nov 2001 - Feb 2005 (3 years 3 months)
Worked here as a copywriter on the PNC Bank, Carpet One, Cleveland Clinic, Lay-Z-Boy, Circuit City and Detroit Zoo accounts. Developed multi-year campaigns that covered print, TV, radio, digital, and outdoor for all the above clients.
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Advertising
McCann-Erickson
Mar 2000 - Nov 2001 (1 year 8 months)
Started off in the media department doing media strategy and planning for Delphi. While I was there I worked my into the creative department and helped with the Prestone account before being recruited by Doner late in 2001.