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Experience Designer at DST Systems

Melissa Sorrick

Kansas City, KS
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  • About
  • About

    Confusing gadgets, software and experiences create crazed customers.

    Simple really is better.

    I specialize in designing experiences; I prefer to say that my job is just making things easier.

    I spend my days doing interaction design, information architecture, web design, brand design, print design and illustration. My portfolio includes local, national and international brands. Take a look.

  • Education
    • Master's degree Interaction Design
      University of Kansas
      2011 - 2013
      Interaction Design offers a human-centered approach to innovation, creatively mediating how businesses engage with customers and how brands and entire organizations can become more relevant in the marketplace.
    • BFA Journalism/Public Relations
      Northwest Missouri State University
      2000 - 2004
  • Experience
    • Experience Designer
      DST Systems
      Feb 2012 - Present (14 years 4 months)
      Experience designers create meaningful relationships among people, products, services, and environments. Research approaches include concepts, methods, and processes from social sciences, interaction design, visual design, psychology, business and engineering.
      We collaborate, facilitate and listen. We dive into what works and what doesn’t work for teams, divisions, clients, customers and vendors.

      We repeat our work until big ideas form into detailed design solutions that are feasible, viable and aspire to surprise and delight. Solutions could be desktop, mobile, software, services, or a simple process recommendation.
    • Art Director
      Advanstar Communications
      2008 - Feb 2012 (3 years 8 months)
      As an art director,I planned and executed design for business-to-business veterinary magazine designs. Titles included Veterinary Economics, Veterinary Medicine, Firstline, DVM Newsmagazine and DVM 360.
      ¦ Ensured art elements were delivered on time and within budget
      ¦ Produced photography and illustrations
      ¦ Art directed commissioned photographers and illustrators
      ¦ Translated complex medical illustrations into art
    • Graphic Artist
      Rapid Solutions Group
      2006 - 2008 (2 years)
      As a graphic artist, I created and completed messaging and communications solutions in a wide variety of media. Various media types included print advertising, company newsletters, promotional materials, sales collateral, stationary, and packaging.

      I worked in direct marketing, corporate rebranding and creative design. I established trusted relationships with other designers and key clients including E*TRADE and TDAMERITRADE.
    • Graphic Artist
      Coffey Communications
      2004 - 2006 (2 years)
      As a graphic artist, I designed publications for hospitals and health care organizations. We used a variety of media including magazines, newsletters, posters, tabloids and booklets.

      I managed and coordinated graphic design projects. From concept through completion, I coordinated content, created photo illustrations, corrected images and designed pages. I worked with copy editors and project managers to save time and maximize client return on investment.
    • Associate Editor
      Fall Line Media
      May 2003 - Aug 2003 (3 months)
      Associate Editor/Graphic Design internship at Snowguide Magazine.
  • Awards

    FOLIO

    Multi-Platform Presentation '10

    Gold E-newsleter '10

    Silver E-newsleter '10

    Eddie

    Finalist best full issue June '10

    Finalist best web site '10

    Gold best full issue March '09

    Bronze best full issue June 2 '09

    Gold best web site '09

    Ozzie Awards

    Region finalist cover November 2008

  • Affiliations

    Masters in Interaction Design Program, University of Kansas; Bachelors of Fine Arts in Journalism with a Minor in Public Relations, Northwest Missouri State University

  • Skills
    • Art Direction
    • Graphic Design
    • Interaction Design
  • Elsewhere on the Web
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  • On Coroflot
    @melissasorrick, member since 2011
      • Followers 1
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