Michael Hagler

2012-2021 Cvent Inc.
Lead designer, communications & media
Senior media designer for leading hospitality industry company. Implemented and managed website launches and design. Design of weekly social media, created and edited new web pages, managed web graphics, and created and maintained links within the website. Handled requests for changes, edits, served as liaison with external vendors. Handled layout design and production for flagship 200+ page magazine publication, all print marketing materials, sales presentations, extensive email marketing campaigns, app development, trade show booths, hosted buyer events, blog and website graphics.

Communications and media designer for non-profit environmental organization. Created, wrote and designed promotional and outreach materials. Implemented website edits and updates. Developed branding and consistency on website and promotional materials. Managed and trained interns for creation of instruction manuals, articles. Created and posted social media on regular basis. Developed 67-page book for grant proposal and funding, conducted research on materials and green building technology.

Senior project designer for electronic customization portal and ID department. Clients include Hewlett Packard, Lenovo, Altira, project included custom designed laptops and customizable phone skins and cases. Handled large corporate sales presentations, corporate Identity redesign, and R&D testing and production for proprietary product customization processes and implementation by brand new state of the art manufacturing facility in Shenzhen, China. Developed numerous exclusive lines of ID decoration for various clients and products.

Design Director for unique art products marketer and publisher. Helped drive the company growth through affinity brand product development with multiple Fortune 500 licensors including Ford Motor, Fender Guitar, Dodge, GM, Chrysler,and Tesla Motors.

Personally handled the design and manufacturing supervision of OEM and retail products manufactured domestically and in China; design and production of all marketing materials, catalogs and advertising campaigns; website interface design and e-store shell development; supervision of design and production staff; and management of 30,000+ high-end image database and assorted vintage art collections.
 
Examples of high profile projects completed:
Harley-Davidson Museum Retail Store Grand Opening, Milwaukee (2008)
Planogramming, design, and production of apparel and art product for 1300 sq. ft. retail space for the museum grand opening. Design and manufacturing supervision of premium men and women’s shirts, hats, and custom wool sweaters manufactured by Lucky Brand® in USA facilities.

Ducati USA Shopgear® Apparel  (2006-2008)
Design and supervision of manufacturing of branded OEM apparel for Ducati dealer showrooms in bi-annual catalog and trade show cycle. The design execution of this program resulted in lowered dealer network costs, improved product quality, enhanced brand visibility and high client satisfaction for this $200k account. 
 
Wood Sign Division Launch (2007-2008)
Supervised the design and product development of 300 exquisite customizable wood signs for wholesale gift market in nine month period. Art directed thematic categories, art acquisitions, product design, and all marketing materials, resulting in over $480k wholesale sales in first year. Extensive 64+ page catalog design and production in seasonal cycles. 

Ford Motor/Shelby Automotive (2006-2008)
Launched a series of collectable sales enhancement products for automotive dealers and enthusiasts resulting in $950k in sales over two years.

Senior Designer for full service design and advertising agency with primarily education and engineering sector accounts. Handled interface and web design, extensive  publication, Book,  and catalog  design/production/ photography.  Clients included Grolier USA, Sage Publishing, ABC-CLIO, Pacifica Institute, and University of California