Mark Painter

Designed innovative advertising experiences for online campaigns for global brands on Amazon’s web properties. By working closely with Amazon designers and sales teams, we brought ideas to life and to executed campaigns for Fortune 500 clients.
Work samples available upon request.

Skills:
Creative, Designer, Web Banners, Photoshop, Illustrator, Outlook, JIRA.

Responsible for developing, executing, implementing, and maintaining Marketing Campaigns and all related visual assets to ensure consistent branding, and a high quality execution within the Brand’s business goals.
Manage a pool of freelancers, contractors, and external vendors to produce videos, advertising, collateral materials, creative platforms and other marketing materials.
Work closely with the Creative Director and Brand Teams to manage budget, coordinate resources, define project-specific and workflow-specific dependencies, as well as identify and recommend critical milestones per project type.

Skills: Creative, Art Direction, Designer, Video Director, Video Producer,
Marketing Strategies and Tactics.

Highlights:
• Developed successful traditional and interactive marketing campaigns for the Hasbro game Magic: The Gathering,
a $250 million+ worldwide entertainment brand, resulting in a 30% increase in tournament participation
over a three-year period.
• Won a Telly Award for a national Pokemon TV spot.
• Concepted, client-side director, and produced a trailer that became the cornerstone of an acquisition campaign resulting
in a 100% increase in new players and changed the way Wizards brings their card expansions to market to this day.
• Responsible for client-side directing and producing a series of learn-to-play videos exceeding 5 million views.
• Introduced a new 2.5D technique to animate static paintings, increasing visits by 150% to Magic: The Gathering web page and saving the company $100K over cell animation that was currently being used.

Developed, executed, and implemented Marketing Campaigns and all related visual assets for the following brands: Magic: The Gathering, Pokemon, Star Wars, Harry Potter, NFL Showdown, MLB Showdown, Avalon Hill Board Games: Axis & Allies, Risk, Diplomacy, and others
A portion of this time I managed eight in-house designers as a Studio Lead. In charge of the development of the vast majority of the visual marketing efforts at Wizards.
After a company restructuring to a mostly outsourcing business model and moving departments, I managed a pool of freelancers, contractors, and external vendors to produce advertising, b2b collateral materials, creative platforms and other marketing materials.
Work closely with the Marketing Director and Brand Teams to manage budget, coordinate resources, define project-specific and workflow-specific dependencies.

Skills: Creative, Art Direction, Designer, Marketing Strategies and Tactics, Management.

Developed, and executed marketing campaigns for the Dungeons & Dragons brand. Was fortunate to work with world class artists on staff in the beautiful town of Lake Geneva, Wisconsin.
Collaborated with artists, photographers, marketing copywriters and the Advertising Director to design and produce print advertising and other marketing collateral.

Skills: Creative, Art Direction, Designer