Pinuccia Scatizzi

I am an Italian communication expert with a professional background in branding, graphic design, marketing public relations and content creation. I am currently working as head of Corporate Communications for a Tuscany based manufacturing group in the fashion and luxury sector where I am in charge of planning, coordinating and managing all communication activities (internal and external) for the two company’s brands, each with different missions and target markets.

Over the years I have honed my communication, and design skills across many aspects

in diverse business sectors, always working for, and with, multinational groups,

including international teleshopping channels, whereby I´ve been an on-air guest and brand

ambassador numerous times.

My love for brand and branding led me also to start a business of my own dealing

with integrated product communication where I studied and developed product visual

identities; realised graphic works and copywriting as well as stories for the product

positioning in order to strength the brand identity during the sales.

In working within an international context, I´ve developed a strong command of English

and I´ve had the opportunity to create and develop sales and TV sales concepts, I´ve

created many graphics artworks and written and reviewed a wide range of content and copywriting, all with particular attention to consistently maintaining both visual identity and brand voice.