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Creative Director
Valiant Design and Marketing
Plano, TX
Apr 2004 - Aug 2016 (12 years 4 months)
Design new and rehab design/build EGD projects for multi-family clients. Oversaw P&L, budgets, operations and accounts. Projects include: architectural signage and environmental graphics; brand development, brand management. Also developed marketing, print, and digital. Challenge: building a small woman-owned business in a competitive market- accomplished by:
• Proposal writing: allowed bidding and winning projects with the National Guard and the Veteran’s Administration; Business development through WBENC network
• Creating eBook: Rehab, Rebuild, Rebrand targeting the multi-family industry
• Relationship building: property owners, university creative, and government
• Certifications: 2011 Woman Owned Small Business Certification with the State of Texas, 2010-2016 HUB certified with State of Texas; 2012-2016 GSA Schedule holder
• Social media and Direct Marketing: marketed through Facebook, Twitter and Mail Chimp
Clients Included: Oklahoma National Guard, Veterans Administration, Texas A&M, Iconic Development, The Bascom Group, Tonti Properties, Madera Residential and many more.
Proven Results: managed $550,000 annual sales for graphic design, marketing, and signage