Teaser ad for Relaunch of the bladeless fan - Created over 1 million views within one weekend.
Earned over 4.5 million views, one of Dyson's most watched films last year. Contributing to very high sales volumes.
Full length Balloon film – To demonstrate that this was not only the world's first ever bladeless fan but also it's 'air multiplier technology' amplifies surrounding air by up to 13x. Quietly.
Website animated intro slide. Concept: Continuous camera move from hot, noisy city, through the bladeless fan and into a cool and quiet bedroom where the lighting highlights the fan into a crescent to draw attention to it's night mode feature.
Website feature stack and leading claims
This project also was used to create Dyson's new Editorial style which I art directed and chose locations
This project also was used to create Dyson's new Editorial style which I art directed and chose locations
This project also was used to create Dyson's new Editorial style which I art directed and chose locations
Night - My original scamps for direction of website animation.
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Dyson – The pioneering bladeless fan. Over 4.5m views on launch
