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Creative in Experiential and Themed Environments

Perle Malka

Beverly Hills, CA
thehouseofperle.com
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  • About
  • About

    Highly motivated, passionate design professional with a deep understanding of visual marketing, aesthetic sensibility, and event production. Exceptional exposure to visual design across a broad spectrum of mediums, with abundant experience in client management, communication, and organization. Superb understanding of concept research and development. Gifted at managing and developing relationships with clients of remarkably diverse backgrounds.

    INTENT

    To further the generation of revenue by utilizing my experience and expertise in visual design and marketing. To lead a highly focused creative team that achieves ambitious client aspirations.

  • Education
    • AAS Visual Presentation & Exhibition Design
      Fashion Institute of Technology
      2013
    • BS Showcased
      University of Southern California
      2006
  • Experience
    • Designer & Project manager
      Equinox Remodeling
      Los Angeles, CA
      Jan 2014 - Present (12 years 5 months)
      • Outperformed in a highly competitive, commission based sales environment
      • Managed up to 10 different projects simultaneously, overseeing 5+ construction per project
      • Met with and managed relationships with 5+ new clients weekly
      • Evaluated design goals, and guided concepts from initiation to completion, including everything
      from 3D Modelling to design boards and logistical cost analysis and timetables
      • Worked within various price ranges, satisfying clients with proposals ranging from $5,000-100,000
      • Out-sourced all materials within design and budget parameters and ensured proper execution of
      project from initiation to completion
      • Out-sourced the appropriate teams for each project and scheduled them to work around each
      other within a specific time frame & budget
      • On call 24/7 for all clients and team members until job completion to ensure proper fluidity and
      execution with high standards for customer satisfaction
    • Creative Associate
      Visual Presentation & Exhibition Design
      Beverly Hills, CA
      Jan 2010 - Present (16 years 5 months)
      Projects include strategic and conceptual planning for exhibition, fixture, event & graphic designs,
      visual displays and POP
      • Responsible for the development and execution of all creative concepts including brand specific
      research, branded marketing strategies, sketches, 3-d modelling, drafting branded presentations,
      creating spatial arrangements, floor plans, elevations, construction and engineering details, as well
      as seeking materials for fabrication
      • Fabricated and installed all concepts using various materials, mannequins, props, signage,
      technology & exhibition systems
      • Merchandising evaluation for stock review, promotional or seasonal specific, staging for current or
      historical trends
      • Sought out, styled and accessorized mannequins for use in stores utilizing fashion trends, or in
      exhibits with distinct historical and artistic parameters.
      • Development of print, in-store, event materials and packaging from initial conception to layout and
      design, all the way through final production
    • Merchandiser/ Graphics
      Sharkstores
      New York, NY
      Feb 2011 - Aug 2013 (2 years 6 months)
      • Prepared merchandise for a high-volume of orders, which involved obtaining information such as
      product styles, pricing, colors, quantities and shipping specifications
      • Sought close-outs that matched the brand’s fast paced deal-a-day ideology
      • Communicated directly with vendors, and developed proposals for products
      • Negotiated offers that required thorough understanding of the consumer’s needs and consumer
      behaviour
      • Effectively partnered with Product Managers, marketing teams and Customer Support to meet and
      exceed business goals such as: conversion rates, revenue per booking, and overall customer
      satisfaction
    • Production Assistant
      Mercedes Benz Fashion Showcase
      New York, NY
      Aug 2010 - Oct 2010 (2 months)
      • Drafted proposals for designers, each uniquely tailored to their specific needs
      • Strategically planned and executed layout and seat arrangements for show accounting for floor
      plans and specific parameters
      • Oversaw design and execution of lighting & music platforms, to match designer’s vision for the
      show
      • Consulted on model’s appearance, clothing, and makeup, as well as directing their entrances
      and exits from the runway to match the vision of the designer
      • Oversaw all post show interviews, and managed reporter schedules to ensure logistical fluidity
  • Awards

    Cum Laude for Visual Presentation and Exhibition Design at FIT

  • Skills
    • Creative Direction
    • Project Management
    • Visual Design
  • Elsewhere on the Web
    • k
  • On Coroflot
    @pmalka, member since 2015
    • Following 2
    • Followers 5
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