Rachel Taliaferro

Armadani, a luxury jewelry manufacturer and wholesale supplier, contracted me to help develop and manage a new website and update their brand identity. In my role as Project Manager and Brand Consultant, I coordinated with the web designers to design, launch, and upload new and existing content, wrote all new, original copy about the company, FAQs, and product descriptions. The project took several months and I eventually took on a full-time contracted role to oversee and direct all company communications and marketing initiatives.

• Content Strategy
• Copywriting & Editing
• Branding & Corporate Identity
• Advertising
• Editing
• Publishing
• Email Campaign Design
• Project Management