Thule Line-at-a-Glance -
http://docs.thulegroup.com/Thule/Bags/LAG/
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Thule Line-at-a-Glance - image 2 Thule soft goods were not developed on a set launch period (sprint and fall) so a seasonal line-at-a-glance (LAG) was created to help show the entire Thule soft goods line assortment.
Thule Perspektiv™ Collection Tech Flyer -
http://docs.thulegroup.com/Thule/Bags/PerspektivFlyer/
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Thule Perspektiv™ Collection Tech Flyer - image 2 The Thule Perspektiv™ Collection is an introduction of the Thule brand into the photo category. This brochure had to portray the target end consumer while providing all of technical information of the product line.
Thule Perspektiv™ Collection Tech Flyer - image 3 The Thule Perspektiv™ Collection is an introduction of the Thule brand into the photo category. This brochure had to portray the target end consumer while providing all of technical information of the product line.
Thule Crossover™ Collection Tech Flyer -
http://docs.thulegroup.com/Thule/Bags/CrossoverFlyer/
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Thule Crossover™ Collection Tech Flyer - image 2 The Thule Crossover™ Collection is the award winning line of travel cases sold in both luggage specialty and outdoor. This brochure had to offer the information needed to sell into both channels while providing all of technical information of the product line.
Thule Crossover™ Collection Tech Flyer - image 3 The Thule Crossover™ Collection is the award winning line of travel cases sold in both luggage specialty and outdoor. This brochure had to offer the information needed to sell into both channels while providing all of technical information of the product line.
Thule EnRoute™ Collection Tech Flyer - http://docs.thulegroup.com/Thule/Bags/EnRouteFlyer/
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Thule EnRoute™ Collection Tech Flyer - image 2 The Thule EnRoute™ Collection was Thule's targeted collection for the outdoor channel that offered both the positioning and all of technical information of the product line.
Thule Buzz Book -
http://docs.thulegroup.com/Thule/Bags/BuzzBook/
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Thule Buzz Book - image 2 Twice a year a online document was developed to help showcase the attention that Thule soft sided products was achieving.
The "buzz book" introduced product collections, spoke of awards, and captured some of the top PR hits, sponsorships and events Thule participated in.
Thule Buzz Book - image 3 Twice a year a online document was developed to help showcase the attention that Thule soft sided products was achieving.
The "buzz book" introduced product collections, spoke of awards, and captured some of the top PR hits, sponsorships and events Thule participated in.
Thule Buzz Book - image 4 Twice a year a online document was developed to help showcase the attention that Thule soft sided products was achieving.
The "buzz book" introduced product collections, spoke of awards, and captured some of the top PR hits, sponsorships and events Thule participated in.
Thule Buzz Book - image 5 Twice a year a online document was developed to help showcase the attention that Thule soft sided products was achieving.
The "buzz book" introduced product collections, spoke of awards, and captured some of the top PR hits, sponsorships and events Thule participated in.
2011 Case Logic Full Line catalog -
Partnered with other designers to develop look and feels of the catalog. Art directed majority of used lifestyle photography. Created pagination and did some of the production.
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2011 Case Logic Full Line catalog, category intro page sample
2011 Case Logic Full Line catalog, collection intro page sample
2011 Case Logic Full Line catalog, product page sample
2010 Case Logic Full Line catalog -
Partnered with other designers to develop look and feels of the catalog. Created pagination and did some of the production.
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2010 Case Logic Full Line catalog, Case Logic introduction page
2010 Case Logic Full Line catalog - product intro page sample
2010 Case Logic Full Line catalog - product page sample
2008 Case Logic Full Line catalog -
Partnered with other designers to develop look and feels of the catalog. Art directed majority of the skyline product photograhy and did some of the production.
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2008 Case Logic Full Line catalog - category skyline sample
2008 Case Logic Full Line catalog - category skyline sample 2
2008 Case Logic Full Line catalog - product page sample
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Managed and partnered with entire marketing team to create content, art direct photography and produce numerous printed pieces of collateral for the Thule and Case Logic products.
