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Freelance Designer - Digital & Print

Nicole M. Kowalchuk

Calgary, Canada
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  • About
  • About

    I have a full working knowledge of print, photographic and design processes and experience in managing a creative team. I can progress work from initial brief through to finished art and liaise effectively with management, staff, photographers, illustrators, printers and suppliers.

    I am constantly refining and developing the creative and technical skills required to expand personal and team creativity. I practice design thinking strategies and study the many models and frameworks that enable solutions and innovation.

  • Education
    • e-learning Web Design
      Envato Tuts+ Premium Member
      2008 - 2013
      Maintaining competitive design skills in Adobe Creative Suite Programs, Illustration, Web Design, Word Press, Photography.
    • e-learning Adobe Creative Suite
      Adobe Education Webinar Series
      2009 - 2013
      Adobe education and industry expert’s online seminars about industry-leading Adobe software solutions. Maintaining competitive design skills in Adobe Creative Suite Programs.
    • College Degree 3 years Graphic Design and Illustration
      George Brown College
      1999 - 2001
      The Communication Design major prepares you for a career in the graphic design profession, focusing on corporate identity, branding and the management of communication design projects. Learn to design strategically and meet the needs of corporate clients. Activities and Societies: Ontario College Advanced Diploma, Mentored in computer studies - Adobe programs
    • Art Fundamentals Certificate - 1 year Illustration, Design & Sculpture
      Sheridan College
      1997 - 1998
      A one-year program focusing on drawing, design and painting, including art theory and studio practice, the program allows one to assess which area of the visual arts is most appropriate to their talent and ability. Project-based courses develop a portfolio of work in various media.
  • Experience
    • Freelance Designer
      red penny design
      Nov 2007 - Present (18 years 7 months)
      Red penny design offers solid, sophisticated and successful design solutions. Approaches each project with creative flair. PRINT • DIGITAL • ENVIRONMENTAL DESIGN

      Responsibilities include:
      • Developing concepts and communicating ideas
      • Balancing strategic development with client business objectives
      • Creative lead on a number of integrated online and traditional marketing campaigns
      • Ensure designs are aligned with creative briefs and marketing strategy
      • Provide quality assurance on all creative deliverables
      • Ensure projects are sufficiently resourced, and delivered on time and on budget
      • Establish and nurture good client working relationships
      • Create new business development activities
    • Graphic Designer - Digital & Print
      MacLaren McCann
      Aug 2012 - Mar 2013 (7 months)
      • Maintain the identity and branding of the agency's accounts - Bayer, GM, SAIT, Goodwrench & Imperial Oil
      • Utilizing design and typographic skills
      • Produce digital media and print collateral for agency's accounts
      • Collateral: PowerPoint and multimedia presentations, web ads - static & animated, advertisements, brochures, promotion materials, newsletters, annual reports, displays and other materials
      • High-level proficiency of Adobe CS 6 Suite - InDesign, Illustrator, Photoshop, Flash, After Effects, Premiere
      • Microsoft Office 2011
    • Freelance Designer
      TicketPrinting.com
      Jul 2011 - Apr 2012 (9 months)
      Developed 100+ themes for online collateral sales. Canadian designer for http://www.canadaticketprinting.ca - aided in brand development.

      Responsibilities include:
      • Developing concepts and communicating ideas
      • Directly contributing to project design and development
      • Creating initial graphic concepts
      • Ensure that the visual design communicates the desired message, and functions successfully for varying technical and performance specifications
    • Tenant Coordinator - Design and Construction - contract
      Ivanhoe Cambridge Inc.
      Sep 2008 - Oct 2009 (1 year 1 month)
      Canadian shopping centre owner manager developer and investor. CrossIron Mills Mall development project.

      Responsibilities include:
      • Ensure designs are aligned with landlord design criteria
      • Provide quality assurance on all environmental design projects (mechanical, installation and design criteria)
      • Ensure stores opened on start date
      • Establish and nurture good contractor and tenant relationships
      • Correcting any deficiencies with the general managers
      • Maintained accurate records of work in progress and the control to related financial matters.
    • Project Manager | Environmental Designer
      Cygnus Sign Management
      May 2006 - Sep 2008 (2 years 4 months)
      Cygnus is a multi-disciplinary firm specializing in wayfinding, environmental graphic design and signage. They create solutions that help people understand and enjoy public spaces.

      Responsibilities include:
      • Creative lead on major accounts
      • Present and communicate conceptual ideas and design rationale to team and clients
      • Lead internal and external client meetings
      • Creation of visual designs
      • Effectively communicate and coordinate with other designers, interior designers, fabricators, installers and contractors
      • Ensure that the visual design communicates the desired message, and functions successfully for varying environmental specifications
      • Serve as a mentor to junior designers
      • Work cross-departmentally in order to transform client needs into tangible design solutions
    • Graphic Designer
      Osprey Media Publishing Inc
      Dec 2004 - Apr 2006 (1 year 4 months)
      Osprey Media Publishing Inc is a private company categorized under Newspaper Publishing and Printing Manufacturers. The Sarnia Observer, Can Pages, The Edge.

      Responsibilities include:
      • Communicate conceptual ideas to sales team and clients
      • Creation of visual designs
      • Effectively communicate and coordinate with other designers
      • Ensure that the visual design communicates the desired message
    • Graphic Designer | Web Designer
      East Hill Productions
      Nov 2003 - Jan 2005 (1 year 2 months)
      East Hill Productions Inc. is a Canadian owned production company specializing in the development and production of feature films, documentaries, television, music videos, and music concert video recording and “multi-media mutli-platform” experiences.

      Responsibilities include:
      • Present and communicate conceptual ideas and design rationale to team
      • Creation of visual designs
      • Ensure that the visual design communicates the desired message, and functions successfully for varying technical and performance specifications
    • Graphic Designer - contract
      GlaxoSmithKline
      2004 - 2004
    • Graphic Designer - contract
      Eli Lilly Canada Inc. - Xerox design Department
      2004 - 2004
    • Graphic Designer - contract
      Enbridge Energy
      2004 - 2004
    • Graphic Designer
      The Printing House Limited
      Jan 2002 - Apr 2003 (1 year 3 months)
      Pre-press Department.
  • Skills
    • Art Direction
    • Branding & Corporate Identity
    • Graphic Design
  • Elsewhere on the Web
    • n
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  • On Coroflot
    @redpenny, member since 2013
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