Philips Lightbulbs and Batteries
Light Have you Got it Right supported the launch of Philips' softone lightbulb range and involved a doordrop of over a million households with sample bulbs that lasted for just one hour.
Fairly interesting anecdote - I worked on both Thorpe Park amusement park and Philips Powerlife batteries at the same time. So I suggested that Philips build an enormous Powerlife battery that could be placed in Thorpe Park and labelled Thorpe Park Power Supply. And the battery is still there in the X:\ Way Out Ride!
