Rochelle Lozano
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About
Award-winning designer with leadership experience. 8 Years of experience in Retail Display industry with a focus on point-of-purchase display design and graphic design. Skilled at multitasking, attention to detail, excellent customer service, pro-active & dedicated team player.
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Education
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BS Industrial DesignCal State Long Beach2003 - 2010Graduated with honors - Cum Laude President's Honor Roll DSA Treasurer
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Experience
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Freelance DesignerFreelanceNorwalk, CAAug 2020 - Present (4 years 11 months)• Graphic design services - logos, invitations, brochures, flyers
• Illustration for physical therapy visual guides (Zoom Presentations)
• Point-of-Purchase Design -
Creative DirectorSanta Fe Springs, CAJan 2012 - Aug 2020 (8 years 7 months)Design award winning point-of-purchase displays for various
industries (cosmetics, audio, electronics, food, liquor, vape,
cannabis, travel & luggage, hardware & tools, etc.)
• Create CAD models using Solidwords & realistic renderings
with great attention to detail, to use as a main selling tool
for sales
• Oversee designs from initial development through revisions and
final production rollout
• Organize and manage the workflow of
the design department to ensure deadlines are met and work
is within the client’s expectations
• Meet with clients to determine display needs, construct project
timeline, and create Bill of Materials
• Present designs to clients and explain how we solved the
problem or how we improved on their existing design
• Research, organize, and create promo content to aid sales in
contacting future clients
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Awards
(2017) West Coast POP Show Gold- Jack Links Countertop
(2017) Marcom Gold- Pure Leaf Tea Sampling Station
(2017) Marcom Gold- Space Jam Light-Up Countertop
(2016) West Coast POP Show Gold- Pioneer Mobile Speaker Freestand
(2016) Marcom Platinum - IQ Air Demo Freestanding
(2016) Marcom Gold - Simonton Windows & Doors DIsplay
(2016) Hermes Gold - Pioneer Mobile Speaker Freestand
(2016) Hermes Silver - IQ Air Demo Freestanding
(2016) OMA Best of the Industry Bronze - Pioneer Mobile Speaker Freestand
(2015) Marcom Platinum - IQ Air Demo Freestand
(2015) Marcom Gold - Kodak Action Cam Countertop
(2015) POPAI West Coast Gold - IQ Air Demo Freestand
(2015) POPAI West Coast Silver- Pioneer Freestand
(2015) POPAI West Coast - Corralejo Tequila Cart
(2014) Marcom Gold - Kodak Action Cam Countertop
(2014) Marcom Gold - Makita Pro Center Next
(2013) Marcom Gold - Hello Kitty Sports Freestanding
(2013) Marcom Silver - Security Coverage Display
(2013) Popai West Coast Gold - Security Coverage Display
(2010) Cisco- Next Generation Flip Video Winner -
Industries
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Skills
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Elsewhere on the Web
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On Coroflot@roachello, member since 2008
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Following 2
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Followers 10
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