Robert Nio

KEY ACHIEVEMENTS
- Managed fashion scarf program (est. $51M): Disseminated seasonal market direction to vendors for development of S/S 2014.
- Directed line development of Cold Weather OPP & Fashion programs (est.$92M): forecasted trend analysis, yarn/stitch knit development, silhouette styles, and F/W 2014 color palette. Partnered with textile designer to develop print & pattern direction.
- Managed assistant designer through direction & guidance. Delegated workload to accomplish development goals and meet deadlines for seasonal projects.

KEY ACHIEVEMENTS
- Orchestrated 2012 relaunch of all new leather belts and hosiery. Focused on higher quality of furnishing deliverables with details that matter to Land's End Gentlemen.
- Exceeded plans of Q2 2012 for Mens Accessories by 14% and LY by 17%. Success driven by strong performance in Belt and Hosiery categories, indicating positive product acceptance.
- Exceeded sale projections in Q4 2012 for Men's accessories. YTD sales are up 60% over LY with units sold up 80%. Gross Margin Dollars up 42% to LY. Proof of taking market share from competitive landscape.
- Successfully managed & coordinated accessory design projects/assortments from concept through completion for Core & Canvas branded lines. Consistently met deadlines, requirements, and drove growth in sales.
- Collaborated with cross-functional Buying & Product Development teams to research & disseminate learnings from surveying retail & internet landscape. Developed designs, executed vision, and procured proto samples for actualization into production. Successfully identified key categories to invest in from a product assortment and accurate SKU count.

KEY ACHIEVEMENTS
- Doubled Chain's proprietary handbag penetration to 60% of prior year total assortment. Handbags performed at 61% of sales on 56% of inventory.
- Increased total performance of Outlet's proprietary handbags from 44% to 70% of sales.
- Developed Style Leader research video project by tracking current teenage consumer trends and shopping behavior.
- Developed consumer profile branding videos to help buyers better identify teen consumer group segments.

- Oversaw the design & development of private label accessory assortment in all key accessories categories of bags / backpacks, small leather goods, belts, headwear, cold weather, & jewelry.

- Oversaw the design and development of Young Men’s underwear & sleepwear licensee accounts for Anchor Blue and Fred Meyer, as well as, children’s underwear & sleepwear for Club stores Costco International and Sam’s Club.