Robert Griffin

• Maintaining branding standards and implementing new artwork for Philosophy, Rimmel, and Sally Hansen
• Editing artwork and finalizing layouts for press and global implementation
• Creating planograms for product merchandising at CVS, Target, Ulta, Walgreens, and Walmart

Meeting the creative needs for businesses in all aspects of print and digital design.

* Rebranding and executing packaging for private label brands Jennifer Lopez and Fila Sport
* Directing and maintaining brand standards for Simply Vera Vera Wang, Lauren Conrad, and Food Networ
* Managing a team of graphic designers to produce packaging, renderings, and presentations

• Illustrates concept by designing rough layout of art and copy regarding arrangement,
size, type size and style, and related aesthetic concepts.
• Hiring, instructing, and reviewing the work for interns.
• Leading creative projects for digital and print advertising, email blasts, garment
tags and packing, and special events invitations
• Completing projects by coordinating with outside agencies, art services and printers.
• Arranging and coordinating all printed and digital materials ranging from signage to
gifts with purchase for special events.

• Creating visual presentations for global corporate events
• Editing and color correcting photographs for nation-wide campaigns
• Designing and prototyping visual displays for all Clinique locations
• Producing planograms for world-wide campaigns and single store special events

• Designing and implementing layouts and graphics for Coach.com for US and Japan
• Creating the visuals design for interactive mobile applications for Coach Japan
• Coordinating imagery for Coach’s social networking sites

• Photo editing to create in-store layouts
• Color matching photos for special events

• Developing a new website design for Lenox china
• Generating designs for Lenox and Emeril’s product development
• Coordinating presentation and sales materials for Emeril

• Designing and producing presentation materials for Hartmann
luggage product development
• Constructing and organizing a style guide for Hartmann sales and
marketing
• Aiding in devlopment for the Hartmann website

• Designing, producing, and coordinating video sideshows for Macy’s
Home Fashion Office
seasonal trend forecasting presentations
• Implementing an interactive website for seasonal color and trend
• Producing seasonal color and trend publications for internal
distribution
• Building presentation boards for trend imagery and color swatches
• Developing layouts and providing copy for all Fashion Office
publications
• Collecting and cataloging periodicals, a library of images, trend
merchandise, and an archive of previous work
• Researching and reporting trend information
• Liaison between the Fashion Office and print houses and other
presentation resources
• Scanning, photo retouching, recoloring, and photo restoration
• Color matching fabric swatches and CAD artwork
• Creating logotypes for individual trends
• Maintaining and updating a calendar of events for the department
• Proofreading for spelling, grammar, and punctuation

• Creating identity and promotional materials for The New General
Store
• Supplying calligraphy and photography for The New General Store’s
website and deliverables

• Designing urban development manuals and architectural proposals
• Creating presentation boards, brochures, postcards, monographs,
and promotional mailings
• Editing, scanning, and retouching photographs
• Preparing PowerPoint shows including type, images, blueprints,
charts, and graphs
• Supplying calligraphy for special events