Robin E. Greif

Passionate about writing compelling copy—have an extremely high creative bar and enjoy engaging prospects in every possible medium. Created and edited direct, email marketing, digital, social media, and pharmaceutical ad campaigns for several leading agencies and companies on a variety of accounts, including: SiriusXM, Miracle Gro, Tomcat, MasterCard and American Express, as well as accounts such as Restasis, Esbriet, ExJade, and Ocuvite for Concentric Pharma Advertising, HBC Digital Marketing, Havas Worldwide, Ogilvy Healthworld, GSW/Inventiv Communications, and PM Digital. Also wrote digital ad campaigns for 360i Digital Marketing and for charitable accounts such as Feeding America and Dignity, Inc. Most comfortable in a fast-paced, collaborative environment.

Created and edited effective campaigns for the legal division in a variety of media-from direct mail packages to email marketing, Web pages to print ads. In one campaign on free, customized training, I exceeded the annual expectations by four times as much as predicted-in less than 3 months. Wrote copy for many different arenas, including Practice Area Solutions, Client Development, Research Solutions, and Corporate and Relationship Marketing, as well as for various publications including Mealey's, Matthew Bender, and several others.

Designed and edited direct, email marketing and interactive ad campaigns for clients such as TBWA\Chiat\Tequila, MRM Partners/McCann Worldwide, TheStreet.com, Grey Worldwide, Wunderman Worldwide, Cooper Direct, Bernard Hodes & other companies with passion and commitment. As per my creative supervisor at Bernard Hodes, Rishi Connor, our working together was "the most creative and productive period of my entire career." Wrote copy for Nextel-Sprint, HP, IBM, Visa, Chase, Ameriprise Financial, American Express Healthcare, American Express Blue, Starwood Hotels and Resorts, MetLife and more.