Roentgen D. Reyes

Provided creative vision, art direction, and design for various clients; with emphasis on brand identity, website banner design, online materials, packaging, promotional items, and various marketing collateral

Designed, managed, and executed consistent brand imaging while maintaining the brand's personality and style. 
Produced innovative marketing strategies which significantly improved company's portfolio. Projects ranging from corporate and licensed packaging, branding, identities, promotions, campaigns, trade show graphics, online assets, product renderings, sales promotions, and numerous marketing materials. Spearheaded creative direction for promotional campaigns and strategies with colleagues. Managed the design team to ensure highest quality standards and product activities

Collaborated with appropriate team members and departments to drive initiatives through consistent execution of strategic vision and specific goals. Turned concepts into effective and coherent results while integrating into the appropriate media. Defined, executed, and maintained corporate graphic style and brand identity - working closely with Microsoft, Sony, Nintendo, Capcom, Activision, Best Buy, GameStop, Nascar, and multiple vendors on packaging design and product artwork

Developed new looks and approaches where required to support product, sales, and marketing initiatives worldwide. Worked closely with Creative Director, Product Managers (North America, Europe, and Asia) and other departments to setup procedures that control the quality and art reproduction on license products and the packaging that accompanies them to market. Projects ranging from magazine adverts, exhibit designs, online graphics, apparels, free standing display unit, packaging, point of sale graphics, to corporate annual report

Produced brand marketing strategies for the foundation. Projects included direct mail initiative, apparels, tickets, brochures, invitations, quarterly newsletter, and various print materials. Participated within assigned business group to raise funds for the institution. Steered projects in the correct direction from the messaging and visual standpoint for the foundation

Collaborated with Creative Director and Marketing Managers to create innovative posters, printed banners, programs, flyers, photography direction, and gameday items. Designed and developed high-end marketing materials for the Athletic Department

Duties include manufacturing and construction of Halloween costumes and packaging. Assisted and participated in teams brainstorming sessions, recognizing ideas that should go forward