gLike
CHOCLO PROJECT - Men's collection SS2016

• Creation of an ethical clothing brand with an innovative business model based on providing a positive consumer experience • Transform ethical story and business model into a viable and profitable yoga and lifestyle brand • Definition of creative direction, brand DNA and graphic identity • Design, sourcing, development, marketing and sales of men's and women's activewear collection • Establishing partnerships and achievable goals with different child help organizations in Latin America • Defining brand penetration, seasonal distribution objectives and develop annual sales plan and budget.

View Website
Roland Wimbush
Ma Performance Sportswear design Sydney, Australia