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Lead Designer - UX/UI, Visual, Graphic Design, Branding

Ruby Hong

San Francisco/Bay Area, CA
rubydesign.dunked.com
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  • About
  • About

    Dynamic and multidisciplinary Creative Lead with a proven track record of driving design excellence across big tech, advertising, and branding companies. A strategic leader with 15+ years of experience, she currently oversees a team of designers dedicated to UX/UI design, user interface architecture, design systems, and user journey mapping. She helps shape user-centered, data-informed solutions across consumer and enterprise platforms. Skilled in UX strategy, systems thinking, and cross-functional leadership. Trusted partner to product and engineering with a strong track record of leading teams through ambiguity, building design systems, and aligning user needs with business goals. Brings a thoughtful, creative approach to problem-solving, mentorship, and inclusive design. Driven by an entrepreneurial mindset, she operates Rubydesign and the Sketchlight, independent ventures that afford her the creative freedom to explore physical product design, and bring art/illustration, surface pattern design, publishing, and retail lines to market.

  • Education
    • BA Design
      University of California, Design
      Design curriculum includes textiles, product, online-interaction, UI, UX design, environmental design, history, theory, animation, film, photography, architecture,
  • Experience
    • Design Lead
      Adobe
      San Francisco, CA
      Nov 2016 - Present (9 years 8 months)
      Adobe – UX Design Lead
      San Francisco, CA | 2016 – Present
      Creative Cloud & Experience Cloud • Adobe Design Eco-systems -Collab | Platforms
      ● Lead UX strategy for multiple cross-cloud initiatives including Adobe MAX platform, personalization, and AI-powered tools.
      ● Drive design direction, hands-on execution, and strategic planning from concept to delivery across products and platforms.
      ● Collaborate with PMs, engineers, user researchers, accessibility, and analytics to define MVPs and long-term UX roadmaps.
      � Present to executive stakeholders, shape quarterly planning, run visioning workshops, and align user experience with company strategy.
      ● Scale design practice: introduced Figma, defined new workflows, mentored designers, evolved internal design system and pattern libraries.
      Key Projects:
      ● Adobe Events Platform including flagship online events
      ● Adobe Express AI Assistant
      ● Personalization and monetization from adobe.com into product journeys
      ● Experience Cloud Customer Journey Analytics app
  • Awards

    SF Ad Club (Addys): Silver Medal

  • Affiliations

    AIGA, WITI

  • Industries
    • Advertising
    • Desktop & Office products
    • Entertainment
    • Internet Applications
    • Mobile Apps
  • Skills
    • Art Direction
    • Branding & Corporate Identity
    • Design Management
    • Ideation
    • Illustration
    • Interaction Design
    • Product Design
    • User Interface
    • UX
    • Visual Design
  • Elsewhere on the Web
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  • On Coroflot
    @ruby1, member since 2002
      • Followers 3
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