Sanjeet Sanyal
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About
Hi, I am Sanjeet,
My background is in Arts, Design, Experience and Research, in which I hold a “Master degree of Fine Arts”(MFA). Have completed a “UX Design Professional Certificate” course from Google. I have successfully completed the “Design Thinking” course from IIT Bombay. Also I have completed "Advance Prep for UX Design & Strategy" from University of California, Berkeley. Now I am pursuing "PG in UX Design Strategy" from Amity University.
I have a keen sense of what users are looking for, and I can guide it up with experience in User Research, Ideation, user experience, Prototyping and with visual presentation.
While maintaining focus on business goals I never lose sight of developing a maximized user-centered experience with accessibility. So whether we are talking of differing audiences, from different cultures, from different geography, from children to adults, and students to businessmen, I know how to take a user-centered approach and where to use standard design systems and processes.
Along with my motivation to solve problems, simplifying the way people work together and interact with products to build relationships is what excites me. In order to tackle such a vague problem, I created a solid rationale based on deep research and led with a focused vision. As a result, I have always created a simple and detailed end-to-end experience that reduced the friction and confusion between users and products. -
Education
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Master of Fine Arts, Animation & GraphicsArunachal University of Studies
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Advance Prep for UX Design & Strategy, Product DesignUniversity of California, Berkeley
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UX Design Strategy, Product DesignAmity University
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Executive Certification Program, Design ThinkingIIT Bombay
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UX Design Professional Certificate, Product DesignGoogle
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Experience
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Sr. Manager UX/UIReliance JioMumbai, IndiaApr 2016 - Present (10 years 2 months)▪ Advocate and mentor UX best practices across teams
▪ Evaluate team design methods, explorations, technical solutions and tradeoff rationale
along with a recommendation to team partners, business stakeholders and UX leadership
▪ Advanced knowledge of Web, Android and iOS development tools and front-end frameworks ▪ Expertise in typography, layout and composition, color theory, fluid grid systems,
photography, and animation and transitions
▪ Build and manage a close-knit and highly cross-functional UI design and user research team ▪ Synthesize user feedback, user research and data
▪ Efficiently communicate goals and design direction with key stakeholders and leadership -
Lead & Manage UX and Visual Design teamXavient Information Systems Pvt. Ltd.Noida, IndiaFeb 2015 - Apr 2016 (1 year 2 months)▪ Worked closely with product managers to ensure teams were in-sync on timelines, concept, and deliverables
▪ Presented design concepts, strategies to employees at all levels of the organisation ▪ Interviewed team members to assess the product to drive a strategic design,
UI, and user experience
▪ Worked efficiently and collaboratively to get a large volume of work done in a very short period ▪ Mentored junior designers on design and development best practices
▪ Outlined, defined, and communicated the creative brief and the overall strategy
▪ Helped on creating user personas, user flows, hi-fed flows -
Creative DirectorCritique Communication Pvt. Ltd.IndiaMay 2014 - Jan 2015 (8 months)▪ Led and directed end-to-end design strategies and solutions across mediums for clients
▪ Created, facilitated, and presented successful new business pitches ▪ Led the strategic branding and planning for the client’s launch
o Retail branch design including environmental displays and point of sale o Digital design, web graphics, animation and motion graphics -
Creative Head/Business DevelopmentOn The Beats (Own Start-up)Kolkata, IndiaAug 2013 - May 2014 (9 months)▪ Pitched clients to get onboard
▪ Handled Digital media for Clients
▪ Branding and planning for the client’s products, including:
o Retail branch design including environmental displays and point of sale o Traditional collateral and print ads, identity packages
o Digital design, web graphics, animation and motion graphics. -
Creative HeadOutreach NepalNepalJun 2012 - Aug 2013 (1 year 2 months)▪ Presented design concepts, strategies, and ideas to clients
▪ Led the strategic branding and planning
▪ Successfully did set up the digital footprint across the country for the world’s leading brands -
Lead UX/Visual DesignerKiwiTech Pvt. Ltd.Noida, IndiaDec 2010 - Jun 2012 (1 year 6 months)▪ Led design and conceptual development team
▪ Presented multiple designs and campaign concepts, ideas & strategies ▪ Effective relationship with the client that contributed to the successful
acquisition of the project
▪ Created organic, holistic and cohesive messages elevating the image of products
and brand presence
▪ Successfully created a fun, interactive, enjoyable experience, that the employees were happy working with -
Art DirectorRK Swamy BBDOIndiaJan 2009 - Dec 2010 (1 year 11 months)▪ Worked directly with creative directors, Copywriters
▪ Managed projects to completion while adhering to respective brand and
corporate identity standards
▪ Worked on making TVc with creative directors -
Design Specialist for Digital & Print MediaSynapse InformationGAApr 2007 - Jan 2009 (1 year 9 months)▪ Designed a variety of integrated projects across mediums for a range of clients ▪ Worked efficiently and collaboratively to get a large volume of work done in a
very short period
▪ Worked on traditional collateral and print ads, identity packages, guerrilla
marketing promotions -
VisualizerRK Swamy BBDOIndiaJun 2005 - Apr 2007 (1 year 10 months)Worked with Art directors, Copywriters and Service Managers
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Industries
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Skills
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On Coroflot@sanjeet_sanyal, member since 2006
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Following 66
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Followers 12
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