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Graphic/Digital Designer
Sergio Canales
Grand Rapids, MI
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About
Client-focused digital/graphic designer with proven success producing and managing graphic design projects from conceptual through production phases. Key attributes include advanced knowledge of Adobe Creative Suite (CS5) software for both print and the web. Consistently selected as brainstorm group facilitator that utilizes exceptional listening skills and quiet leadership to quickly bring consensus to teams. A thoughtful, rational and adaptable style contributes to the success of projects and happy clients. Demonstrated ability to manage multiple projects simultaneously while meeting customer, branding and marketing requirements.
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Education
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Kendall College of Art and Design
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M.S Leadership and Organizational AdministrationConcordia University2008
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B.AVisual Communications1999
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Experience
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Digital DesignerSpartanNashGrand Rapids, MIOct 2012 - Present (13 years 8 months)Responsible for maintaining brand standards across the Company's digital footprint create, oversee and distribute digital branding and marketing content including: digital and print product brochures, magazines, digital displays/signage, digital ads and web artwork, filming video and editing video using Adobe After Effects for social media promotions
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Communications Consultant / Graphic DesignerConsumers EnergyJackson, MIProduced and managed a variety of graphic design projects from the creative through production phases such as newsletters, brochures, ads, signs and web graphics. * Redesigned employee monthly newsletter which resulted in positive employee feedback. * Created monthly newsletter / bill inserts for internal customers meeting Michigan Public Service Commission regulations. * Designed the company's corporate social responsibility (CSR) website which satisfied national (CSR) rating agency targets.
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Graphic DesignerGrandville Printing CompanyGrandville, MIProduced print ads/circulars for retailers from creative through production phases always meeting deadlines. * Cross-trained in the prepress department and learned how to prepare electronic files for the plate-makers.
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Graphic DesignerMeijer Stores Inc.Grand Rapids, MIProduced print graphic design projects from the creative through production phases in a team environment which included working with print, photo and fixture vendors. * Designed from conceptual stage and produced a variety of point-of-purchase displays such as signs and banners. * Art directed photo-shoots for various vendor displays including back-to-school clothing, food layouts, home essentials, etc. * Created layout of weekly newspaper circulars concurrently managing 3 phases of circular projects (conceptual, layout and printing) consistently meeting deadlines.
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Industries
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Skills
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On Coroflot@sergio-canales, member since 2009
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Followers 2
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