![](https://s3images.coroflot.com/user_files/individual_files/105145_yqubfbreuypzxsed2by0z27r8.png)
Initial product visualization work in SketchUp.
![](https://s3images.coroflot.com/user_files/individual_files/105145_zxxsj3tsv40gaxzjcbdrgdhor.png)
Rounding out the product viz so I would have plenty of SKU's to use in ideation.
![](https://s3images.coroflot.com/user_files/individual_files/105145_mqdet2sztvsahkfd2ubfgykmc.png)
Modeling up the required cooler in SketchUp.
![](https://s3images.coroflot.com/user_files/individual_files/105145_trcoshdf8ajvohcmlrljdzqyq.png)
Working on the Messaging Area concept in SketchUp.
![](https://s3images.coroflot.com/user_files/individual_files/105145_exxolprpx4r0953vbcq_basaa.png)
Designing the signage lead-in to the launch product in the cooler.
![](https://s3images.coroflot.com/user_files/individual_files/105145_ebsrgjirvrnejjdspmsjeknob.png)
Fully fleshed-out rough concept.
![](https://s3images.coroflot.com/user_files/individual_files/105145_pl7rz5mf4_tdd3glz5j6_ioae.png)
Other side of the rough concept model.
![](https://s3images.coroflot.com/user_files/individual_files/105145_oig68z3prdxd7qmric5dkp7co.png)
Finished 3ds Max model ready for presentation materials.
![](https://s3images.coroflot.com/user_files/individual_files/105145_xet2hu8nyg3ru5c3dfg6bens0.png)
Finished 3ds Max model ready for presentation materials.
![](https://s3images.coroflot.com/user_files/individual_files/105145__syetccaxessgjbu4dwagivma.png)
A close-up of the Messaging Center complete with my scratch graphics.
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