Shailie Thakkar

• Creating interactions for CRM, commerce, and 3D viewer for major luxury aircraft builder
• Leading design workshops and ideation with clients
• Shaping product development at various stages of the product life cycle from concept development to validation

Research, review, and critical theory on design, affordances, and semiotics

• Scoped strategy for content design, experience design, and interactive design
• Conducted user research studies, competitive intelligence, and analysis on interactive installations to understand user behavior and generate insights and design ideas
• Developed prototype and concept for interactive museum exhibit on energy sources and energy consumption
• Tested and validated design objectives

• Independently analyzed and coded qualitative data
• Distilled insights and made design recommendations from longitudinal diary study for long-term planning
• Presented insights to various stakeholders, research and product teams across the end-to-end experience
• Mapped insights to customer journey touchpoints
• Conducted user study, QE testing for features and flows
• Led design and strategy concept and prototype team

Designed and ran preliminary eye-tracking study and think-aloud to understand user experience of personal energy usage informatics