Visual Merchandising

Shaun H'ng

New York, NY

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SELF EMPLOYED / FREE LANCE EXPERIENCES

October 2012 till December 2012 – IFA Paris International Fashion Academy, Shanghai China

Guest Lecturer for Visual Merchandising, MBA of Luxury Brand Management

October 2010 till October 2011 – Mob.F. Siam Piwat, Siam Center Bangkok Thailand

Visual Merchandising Specialist (freelance)

May 2011 – The Gallery, Six Senses Resorts Group, Bangkok Thailand

Visual Merchandising Consultant (freelance)

December 2006 till March 2007 – Zen Departmental Store, Central World Bangkok Thailand

Visual Merchandising Specialist (freelance)

May 2004 till December 2005 - SHUZ & SHUZ Sport Boutique Kuala Lumpur Malaysia

Visual Merchandising Consultant (contract)

March 2004 till November 2005 – Zouk Club Kuala Lumpur Malaysia

Front Office (contract)

November 2004 – Bernard Chandran and Michael Ong Exhibition at MIFA (Mercedes International Fashion Award) 04 Kuala Lumpur Malaysia

Visual Merchandiser (freelance)

June 2003 Orson Liyu “A Fair to Remember” Fashion show Kuala Lumpur Malaysia

JW Marriott KL, Grand Ballroom

Media Coordinator (freelance)

September 02 Launch of SWAROVSKI Spring-Summer 2002 Collection Kuala Lumpur Malaysia

Visual Merchandiser (freelance)

August 2002 Designer - Student Fellowship Program Fashion Show V Mag Magazine

Aseana Brasserie, Federal Hotel Kuala Lumpur Malaysia

Event Organizer (freelance)

June 2002 The Red Show 2002

LaSalle International Design School Graduation Fashion Show Kuala Lumpur Malaysia

JW Marriott KL, Grand Ballroom

Producer

2002 V Mag Magazine Kuala Lumpur Malaysia

March Vol.2 to August Vol.2 (certain Issue)

Fashion Coordinator & Stylist (freelance)

2001 L’ OREAL Color Trophy Awards 2001 Kuala Lumpur Malaysia

Event and Media Coordinator (freelance)

2001 Levis 2001 July to September Collection Kuala Lumpur Malaysia

Fashion Stylist Assistant (freelance)

Specialties: Visual Merchandising, Event Organizing, PR, Fashion Styling.
Education
- Advanced Diploma Fashion Marketing
  
  Lasalle International School of Design
  
  2001 - 2002
- SPM Science
  
  Chung Ling High School
  
  1994 - 1999
Experience
- Head of Visual Merchandising
  
  Saint Laurent Paris
  
  Shanghai, China
  
  May 2015 - Present (8 years 1 month)
  
  - Through adaptation of global guideline flagship store broke 3 days sales record of 86% increase.
  - Created a strategy that achieved 60% increase in sales compare to the year before.
- Head of Visual Merchandising
  
  C&A China
  
  Shanghai, China
  
  Sep 2014 - May 2015 (8 months)
  
  - 25% increased in conversion rate within 2 years.
  - Reduced vm expenses by 20% year on year.
  - Broke company record with the lowest department people turn over.
  - Implemented new eletronic working system and simplified process and communication from bi-weekly vm guideline creation to new store opening which resulted in increased department efficiency.
  - Developed a new store concept which generated an 84% net-promoter-score.
  - New VM training program that generated 75% shopping satisfaction rate based on customer survey.
  - Opened 35 new stores.
- Senior Visual Merchandising Manager
  
  C&A China
  
  Shanghai, China
  
  Sep 2013 - Aug 2014 (11 months)
- Senior Visual Merchandising Manager
  
  C&A China
  
  Sep 2013 - Aug 2014 (11 months)
- Visual Merchandising Manager China
  
  C&A China
  
  Shanghai, China
  
  Aug 2012 - Aug 2013 (1 year)
- China Visual Merchandising Manager
  
  Central Retail Corporation Ltd.
  
  Shanghai, China
  
  Oct 2011 - Sep 2012 (11 months)
  
  Stores:
  • Central Departmental Store, Mix C Shenyang
  • Zen Departmental Store, Joy city Shenyang
  • Central Departmental Store, Mix C Hangzhou
  
  Specific experiences:
  - Opened 3 new departmental stores in 9 months.
  - Designed and executed all window displays.
  - Adaptation of global guidelines for domestic markets.
  - Brands includes Gerald Darel, Vivienne Westwood, Cole Haan, Love Moschino, Furla, Red Valentino.
- Lecturer for Fashion Marketing
  
  Raffles International College
  
  Bangkok, Thailand
  
  Jan 2006 - Sep 2011 (5 years 8 months)
  
  • Fashion Marketing Advanced Diploma
  • Fashion Design Advanced Diploma
  
  Modules:
  • Visual Merchandising
  • Fashion Advertising
  • Fashion Communication
  • Fashion Merchandising
  • E Marketing
  • Styles and Trends
  • Product Development
  • Buying Principles 1
  • Buying Principles 2
  • Fashion Coordination & Promotion
- Visual Merchandiser
  
  Chanintr Living Limited
  
  Bangkok, Thailand
  
  Jan 2007 - Apr 2009 (2 years 3 months)
  
  • Habitat, Siam Discovery
  • Thomasville, Siam Paragon
  • Barbara Barry, Siam Paragon
  • Kingsdown, Siam Paragon
  • Dedon, Promenade
  
  Specific experiences:
  • Developing all visual merchandising strategy including seasonal launches and store events.
  • Designing POP for in-store merchandise, promotions and external events.
  • Developing props following seasonal themes.
  • Developing marketing strategies.
  • Maintaining store inventory value for maximum sales performance.
- Visual Merchandiser
  
  Chanel
  
  Kuala Lumpur, Malaysia
  
  Oct 2003 - Dec 2005 (2 years 2 months)
  
  • Chanel Boutique, KLCC
  
  Specific experiences:
  • Handling all visual merchandising and window display for the store.
- Assistant Visual Merchandiser
  
  Topshop
  
  Oct 2002 - Sep 2003 (11 months)
  
  • Topshop
  • Topman
  • Miss Selfridge
  • Dorothy Perkins
  
  Specific experiences:
  • Developing the national visual merchandising strategy of all 4 labels.
  • Changing all store displays weekly.
Awards

Advanced Diploma in Fashion Marketing
Skills
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@shaunhng, member since 2008
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Shaun H'ng

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