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Authentic leader of Industrial Design / Design Thinking / Trend Research

Steven Pulskamp

New Bremen, OH
Available Now
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  • About
  • About

    An Industrial Designer grounded in a human-centric process and a Trend Researcher who combines Design Research and Design Thinking principles to inform the creative process.

    My passions include creating deep knowledge through customer research, developing insights and trend forecasts, and synthesizing the outcomes into creative business proposals for new products or services. The key learnings inform both near-term and future innovation opportunities by identifying value propositions and presenting business cases that create wins for both the client and end users.

    I believe that time invested in ethnographic research provides the building blocks for discovery. I have spent many 20+ hour days following users, documenting tasks that comprise their day, and having conversations about their experiences. All done to truly empathize with the people who perform unique and demanding jobs every day.

  • Education
    • B.S Industrial Design
      University of Cincinnati
  • Experience
    • Owner
      Onager Research + Design
      New Bremen, OH
      Apr 2024 - Present (2 years 2 months)
      Freelance Consultant: Industrial Design | Design Research | Design Thinking
    • Manager Industrial Design
      CROWN EQUIPMENT CORPORATION
      New Bremen, OH
      Sep 1994 - Mar 2024 (29 years 6 months)
      Manager of Industrial Design for Crown's core North American lift truck portfolio. Responsible for management oversight and guidance for all industrial design projects that focus on discovering and validating customer value, competitive advantage, user experience, and design excellence.
      Trend Research Lead focused on discovering and defining the impacts of eCommerce on the industry, and customer supply chain operations, and sharing out finding with executive leadership to inform strategic roadmap initiatives.
      Project Design Lead on technology-focused efforts and traditional product design.

      QuickPick Remote / QuickPick Rapid: a remotely operated order picking lift truck currently in its second-generation design.

      WP pallet truck and X10 control handle: the industry-leading pallet truck highlighted by the control handle that allows one-handed operation.

      TSP turret truck: a very narrow aisle, operator up truck that lifts the operator and the load over 40 feet off the warehouse floor.
  • Awards

    IDEA Research award

    IDEA Design awards

    iF Design Awards

    Good Design awards

    German Design Award

    IFOY Award - International Forklift Truck of the Year

    Best Product - LogiMAT

  • Industries
    • Commercial Equipment
    • Outdoor Equipment
    • Transportation
  • Skills
    • Design Management
    • Design Research
    • Industrial Design
    • Product Development
  • Elsewhere on the Web
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  • On Coroflot
    @spulskamp, member since 2016
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