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Writer

Sharyn Rothstein

New York, NY
Available Now
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  • About
  • About

    Bold, effective, clear & creative. With two decades of writing experience, I deliver highly effective advertising copy, radio and television scripts, interactive and web copy, and speech writing, as well as insightful corporate and branding copy strategy.

    With a unique background of experiences and education, I’m skilled at writing for a wide variety of companies and audiences. A Masters Degree in Public Health has allowed me to work with major non-profits and drug companies on writing needs ranging from fundraising, live event speech writing, informational video production, marketing education and human resources information.

    A second Masters in Fine Arts, Dramatic Writing, along with years of entertainment agency experience at Broadway powerhouse ad agency Spotco and cultural hitmaker The Public Theater has made me a pro at branding and strategy development for major entertainment ventures and venues. I know my SEO, and I’m highly adept at crafting click-worthy website, interactive, social media, print, radio and television advertising for theater, film and cultural institutions.

    I’m incredibly detail-oriented, and I always get the job done by or before deadline. I have experience managing teams of writers, and I’ve been told by some very judge-y people that I’m quite good in a room. Plus, my mom thinks I have a great sense of humor.

    I’m also an award-winning scriptwriter and accomplished television writer and producer. I have written and directed TV ads, and have extensive experience with production and post-production. I've helped to launch major Broadway shows and events with captivating copy and interactive ads that cut through the online debris with humor and intelligence.

  • Education
    • MPH Public Health
      Hunter College
      2005 - 2009
      Concentration in Community Health Education/Urban Health. Graduated cum laude.
    • MFA Dramatic Writing - TV
      NYU Tisch School of Drama
      2006 - 2008
      Winner of the Television Department Award for Best Writing.
    • BA Sociology
      Vassar College
      1999 - 2003
  • Experience
    • Copywriter
      The Public Theater
      New York, NY
      Aug 2014 - Present (11 years 10 months)
      Conceive tag lines and key branding concepts for theatrical season launches, fundraising materials and organizational initiatives. Write website, banner and other online advertising copy; as well as direct mail, print and billboard ads.
    • Writer/Co-Executive Producer, ORPHAN BLACK: ECHOES
      AMC
      Mar 2022 - Feb 2023 (11 months)
      Writer and producer for AMC's upcoming spin-off of the sci-fi hit Orphan Black.
    • Writer/Consulting Producer, SUITS
      Universal Cable Productions
      Jan 2015 - Jun 2019 (4 years 5 months)
      Writer and consulting producer for USA Network's hit legal drama, SUITS.
    • Copywriter
      Spotco Advertising
      New York, NY
      Sep 2010 - Apr 2013 (2 years 7 months)
      - Conceived tag lines and key branding concepts for major entertainment companies, Broadway and off-Broadway shows;
      - Wrote interactive, website, banner and other online advertising copy;
      - Wrote and directed television and radio ads;
      - Wrote direct mail, print and billboard ads;
      - Worked directly with producers, account executives and designers.
    • Content Lead/E-Learning Writer
      Clearpoint Learning Systems
      Aug 2008 - Sep 2010 (2 years 1 month)
      - Created instructional design and wrote and edited medical, pharmaceutical and human resources e-learning courses;
      - Served as liaison with Subject Matter Experts (SMEs) and project managers in human resources and healthcare industry regarding the creation and management of E-learning and human resource documents;
      - Oversaw and proofread content provided by team writers;
      - Managed team of writers based in both the US and India.
  • Awards

    American Theatre Critics Association’s Francesca Primus Prize honoring outstanding contributions to the American theater by an emerging female-identifying playwright

  • Affiliations

    Writers Guild of America East; Dramatists Guild

  • Industries
    • Advertising
    • Entertainment
    • Food & Beverage
    • Publishing
    • Education
  • Skills
    • Advertising
    • Content Strategy
    • Copywriting & Editing
  • On Coroflot
    @srothstein, member since 2013
      • Followers 1
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