Steve Butcher

Design consultancy providing industrial design, graphic design, engineering and patent services to clientele in the public and private sectors. Clients include Hasbro, Mattel, Spin Master, Duncan Toys, Brookhaven Instruments and others.

Led teams of design and creative professionals, leveraging consumer and market insights to manage major brand and intellectual property development projects across multiple categories

Drove concept, creation and delivery of major business pitch decks for enterprise wide business opportunities with key partners including Disney (Cars 2) and Electronic Arts (Battlefield) resulting in actual or projected revenue streams averaging nearly $35 million per license

Presented product lines and concepts to key licensing partners including Disney, Hasbro/Discovery Channel and Universal Studios resulting in approvals that generated upwards of $30 - $40 million in revenue per license

Reinvented the play experience for the JENGA brand with the addition of mechanical features and licenses, revitalizing the brand with anticipated two year revenue increases of nearly 100%

Designed and developed a gaming experience for the pre – school category that specifically addressed low cost, action packed play for the global market, exceeding margin targets by at least 10%

Envisioned and implemented Hasbro Game Day charity events for two consecutive years, facilitating community partnership that grew awareness and recognition in Hasbro games and it’s philanthropy

Developed project communication best practices to facilitate information flow to design teams, optimizing efficient development and adoption by other department managers

Designed and managed upwards of 60 substantive board, electronic and off the board play experiences from ideation to final content and industrial design, creating products such as JENGA, Sorry and Monopoly, supporting at least $15 million in annual revenue per item

Presented concepts to key licensing partners including Dream Works, Discovery Channel, Disney and Universal Studios, resulting in approval to proceed for dozens of concepts based on their properties and in larger scale, maintaining and multiplying business relationships, generating $15 + million in revenue per item

Created and developed scripts and user interface experiences for electronic game such as Big Trouble and Guesstures, generating approximately $30+ million in revenue

Oversaw vendor management, script and creative development for audio visual presentations to Sr. Management showcasing product features and concept potential, resulting in over 100 projects receiving approval to proceed

Auditioned, cast and coached talent, guaranteeing that tone, speech, attitude and personality of the items delivered were appropriated for target demographic of product

Invented original and exciting play experiences based on licensed properties such as Star Wars, Jurassic Park, Transformers and Monopoly

Identified key customer needs that increased sales and generated new product development

Collaborated and supported marketing with print and web presence to maximize user interface (UI), visual design, customer experience and brand identity

Consulted with engineering group as subject expert regarding human factors, ergonomics and market appeal of new product concepts

Facilitated training sessions for sales professionals on new product features and applications

Established best practices and created a promotional strategy that re – energized a sluggish business environment

Prospected, nurtured and sold design services to new clients

Maintained and grew client relationships, promoted business, serviced accounts and provided consistent revenue flow with new and existing clients

Managed projects and programs with key clients in the consumer, industrial and medical fields such as Moen and Universal Electronics.

Concept development sketching, rendering, model control drawings, and model development skills.

Third party vendor management and selection