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Liqui-Gel Toothpaste Dispenser

Liqui-Gel Toothpaste Dispenser - A project from 2005 which was completed while I was on placement at Innovia Technology.

This is one concept of 8 which were re-thinking the way toothpaste is dispensed. The focus of the project was to enhance user experience, increase consumer appeal and where possible reduce component count/production costs.

'Zebedee' was based around one handed operation. The shape is intended to be suggestive to its intended use, whilst also being quirky/full of character. Adding value and appeal to these seemingly prosaic products.

Comments (2)
  • Squeezable 2 ways, looks like a tooth.. really nice!

    10 years ago

  • nice design

    10 years ago

  • nice design

    10 years ago

  • Squeezable 2 ways, looks like a tooth.. really nice!

    10 years ago

Stuart Williamson
Designer Macclesfield, Cheshire, United Kingdom