IT’S ABOUT telling a story.
Through that story, you educate.
In a retail environment, you tell the visitor the story of how a product will benefit them, so they can make an educated decision and become a customer who, in turn, buys that product. In a museum, you tell the story of culture, struggle, invention, achievement and inspiration. These stories educate the visitors and make a difference in their lives. I create displays that tell the story and educate. I inspire people to think, reflect, engage, and buy.
I CREATE exhibits that tell the story and educate.
I INSPIRE people to think, reflect, engage, and buy.
With an international background and diverse work experience within the design field, I excel at providing my projects with a rare combination of practical sensibility and exceptional creativity.
I am…
…curious about nearly everything
…a “bon vivant," i.e. I enjoy good food and drink, arts and life
…passionate about bicycles and mid-century design
…a confessed history addict and typeface geek
…from northern Sweden, where the air is clean, the snow is deep and the mosquitoes are hungry
...interesting
Currently seeking opportunities to create museum exhibits and displays in Sweden, Great Britain, or North America.
PACCIN