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About
Hi, my name is Sun-oh Choe. I am a passionate and aspiring creative professional with a focus on product design (consumer electronics and home appliances). I have over 5 years of fine arts background (sculpture & figure drawing) and experience with sales, animation, vision communication (graphic design), and UI/UX over the years. I am a strong advocate for disruptive design, premium taste, minimalism, and wood grain.
Others have described me as having keen observation skills, being organized, detail-oriented, self-motivated and extremely curious. I started my own sculpting business when I was 15, grossed over $90,000 in 5 years and managed ten professional international artists to release two high end figure lines. I'm fluent in Spanish & Korean and an avid follower of trending technology and gadgets and have traveled to over 20 countries and lived in the United States, Mexico, and South Korea. -
Education
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BA Industrial DesignUniversity of Notre Dame2011 - 2013
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1-year Direct Exchange Program, SpanishUniversidad Iberoamericana Puebla, Mexico2010 - 2011
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PsychologySanta Clara University2008 - 2010Alpha Sigma Nu Jesuit Honor Society (Top 5%), Dean’s List
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Experience
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IDX DesignerLogic PDNov 2013 - Present (12 years 8 months)• Working on various Industrial Design and UI/UX (User Interface / User Experience) projects for connected devices in medical, commercial & industrial markets
• Logic PD is a complete product innovation and product realization company for connected devices serving the world’s most demanding markets. -
Founder & Head SculptorSunohc SculpturesDec 2005 - Dec 2013 (8 years)Website: (www.sunohc.com)
• Hand-sculpted 40+ highly detailed clay portraits in miniature 1:6 scale
• Sold 1,200+ castings & grossed $90,000+ in online sales over 5 years
• Managed all aspects of marketing, online sales, and customer relations
• Directed 10+ international artists to release 2 high end Matrix movie collectible lines -
ConsultantKingdom Journeys GroupMay 2013 - Oct 2013 (5 months)Cloudfactory (www.cloudfactory.com)
• Led performance evaluations and training workshops for Workforce Department
• Designed marketing/sales brochure & created a documentary storyboard
India Christian Ministries (www.icmin.org)
• Redesigned the Visual Communications strategy, media, & brand platform -
Industrial Designer (Academic Partnership)Whirlpool CorporationOct 2012 - May 2013 (7 months)• Designed a portable AC unit with a sleek profile & integrated exhaust
• Designed a connected stove & oven with various touchscreen interfaces -
Industrial Design InternJarden Consumer SolutionsMay 2012 - Aug 2012 (3 months)• Generated ideation sketches & CAD models for new product concepts & innovative tech
• Supported the internal industrial design team with concept visualization, renderings & design consultation for brands including Sunbeam®, Oster®, & Crock-pot® -
Industrial Designer (Academic Partnership)Intel CorporationMar 2012 - May 2012 (2 months)• Designed an All-in-1 Desktop PC, integrating Windows 8 touchscreen technology & multiple interfaces, saving space and maximizing workflow
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Campus Ministry InternSanta Clara UniversitySep 2010 - Jun 2011 (9 months)• Led 2 retreats of 100+ students: motivational speaker & small group leader
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Awards
• Honorable Mention - Housewares Student Design Competition --------------- • Middleweight Boxing Chamption - Notre Dame Bengal Bouts
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Affiliations
IDSA
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Skills
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Elsewhere on the Web
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On Coroflot@sunohc, member since 2012
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Following 65
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Followers 47
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