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Fashion Designer

Surabhi Vohra

New Delhi, India
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  • About

    I am more of a conceptual artist and prefer a non-streamlined style of designing. After being in the industry since 2013, I have developed my skills in embroidery( hand, machine and computer) and prints( digital and craft based). Been building a cohesive collection, with giving a grounding to conceptual sketches, since graduation.

  • Education
    • BA(Hons) Fashion Design
      Pearl Academy
      2009 - 2013
  • Experience
    • Assistance fashion designer
      Goodearth design studio
      Jan 2016 - Present (10 years 5 months)

      Coordinating the curation of jewellery from designers and design houses.
      Coordinating on the initial design stages of accessories like stoles and scarfs from various design houses.
      Being the sampling coordinator for designing bags, jackets and apparel.
      Working on the technical aspects of sampling handover –P.D. sheets etc.
      Working with hand embroidery, machine embroidery and digital designing.
      worked on apparel collections(from 2016-present), with various crafts-ranging from block printing, adda work, mukaish and chikankari.
      Have the experience of working with different designers for different collections, understanding design language of each.
    • Photoshoot Coordinator
      Good Earth
      New Delhi, India
      Apr 2014 - Apr 2015 (1 year)
      This profile is mainly about behind-the-scene management before a shoot (fashion, home decor).

      a) Working for marketting shoots(which go out for evites, magazine spreads and other promotional activities).
      b) Working for the ecommerce website launched in the year 2013.
      c) Assisting the stylist with prop sourcing, prop making and styling research.
      d) Archiving and managing the photographs of the shoot
    • Assistant Designer and Sampling Coordinator
      Divyam Mehta design house, Hotu Home
      Jul 2013 - Feb 2014 (7 months)
      (a) Supervise the sample production for S/S 2014 Wills Fashion Week exhibition.
      (b) Supervise the sample production for a menswear exhibition in Hong Kong.
      (c) Assisting with the designing of the entire collections, from the conception to the finished garments.
      (d) Conduction the quality check of the samples as every stage of the production.
      (e) Designed the tags and the lookbook of the linen collection S/S2014.
      (f) Maintained the position of the Coordinator between the designer and the sampling unit.
    • Intern, Fashion Design
      Singtex Industrial Co.Ltd
      Neihu District, Taiwan
      Jul 2012 - Aug 2012 (1 month)
      Won an opportunity to intern with an internationally renowned eco friendly textile innovation company-Singtex Industrial Co, along with a global group of students/professionals.

      Designed sportswear garments and worked out the marketing strategies for Singtex- to be showcased at one of the leading trend events.

      Underwent training with the R&D department, learnt about the designing and latest development in technology of eco friendly fabrics.
    • Intern, Fashion Design
      The Colors of Nature
      Puducherry, India
      Apr 2012 - May 2012 (1 month)
      Designed the t-shirt collections for their buyers-EK-RU, PEPE Jeans, INDUSTRY OF ALL NATIONS.
      Underwent training as an intern of the various traditional dyeing methods, while developing their application to make them more eco friendly and cost effective.
      Developed logos and prints, along with creative placement for the clients.

    • Intern, Fashion Design
      Hotu Home, Divyam Mehta
      New Delhi, India
      Jan 2012 - Feb 2012 (1 month)
      Underwent training as an intern/assistant to the head designer, Mr. Divyam Mehta.

      Handled the sample production department for Wills Fashion Week, A/W 2012-13.
      Worked as a stall assistant during the Wills Fashion Week A/W 2012-13

  • Industries
    • Apparel
  • Skills
    • Apparel
    • Concept Art
    • Creative Direction
    • Design Management
    • Design Research
    • Fashion Design
    • Ideation
    • Sketching
    • Textile Design
    • Trend Research
  • Elsewhere on the Web
    • 7
    • n
  • On Coroflot
    @surabhivohra, member since 2013
    • Following 4
    • Followers 6
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