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St. Bonaventure University – "Commandments" Direct Mail

This Franciscan university in Olean, NY (my alma mater), needed to up its grad school enrollment numbers. So I crafted a direct mail campaign by playing off language from the Ten Commandments, illustrating the school's educational caché and moral fortitude.

Available
Freelance, Full-time, Moonlighting
Joe Sweeney
Associate Creative Director Digital at L.L.Bean Portland, ME