Theresa Giacobbe

User-centric product designer skilled in storytelling, strategy, and execution. Proficient at delivering end-to-end design that balances user needs, business goals, and technical feasibility to create intuitive experiences across systems. Partners with product management to align on success metrics, determine and prioritize opportunities for iteration, and create roadmaps. Champions design systems-- consistency, brand stewardship, usability, and best practices for inclusive design (WCAG). Fosters a culture of kindness and growth through curiosity, empathetic ways of working, and authenticity.

A bit about me:

I’m a creative nerd with a background in psychology! My unquenchable curiosity and ability to recognize patterns makes my work fun and challenging; kind of like putting a puzzle together.

Of course, I don’t do it all alone—I design websites and user journeys and brand systems with the help of thoughtful, intelligent, and talented individuals from different disciplines that contribute their own expertise and experience to building something great. Our multidisciplinary gang collaborates and listens and gets to work— brainstorming, identifying pain points, and testing testing testing. Armed with my research and our collective input, I create prototypes (from low-fi wireframes to interactive prototypes), present these designs to stakeholders and C-level management, and finish off with well-organized annotation for a nice, clean handoff to our dev team to build out and A/B test. From there, there’s feedback and tweaking and concocting more iterations—as the project evolves and grows with each new discovery. Pretty cool, huh?

I also enjoy reading, gardening, writing, trying out new recipes, and making art. You might also find me dancing in parades with Dance Flash Fusion or exploring new sights with my partner and our rescue pup, Forrest.