Dayton Schlosser

• Integrate support for IEC 62366 and FDA Guidance for Human Factors and Usability Engineering to Medical Devices into Quality Management System
• Conduct formative studies at various stages of product design and development
• Facilitate and lead usability testing efforts
• Lead definition-phase proposal efforts adhering to regulatory standards
• Establish User Experience process throughout the product development lifecycle
• Devise improvements and guidelines for interdepartmental workflows
• Staff recruiting, mentoring, and training
• Perform expert reviews, identify gaps in user experience, and suggest improvements
• Facilitate and lead client-facing meetings, interviews, and white boarding sessions
• Manage client and teammate expectations in a multi-discipline software development process
• Product requirement gathering, analysis and definition
• Low and high-fidelity wireframing, prototyping and visual design
• Proposal research, risk analysis, estimation, documentation, and presentation
• Clinical trial and medication adherence mobile apps
• Cloud-based disease management and monitoring systems
• Laboratory information system middleware for specimen management
• Transitional healthcare product platforms
• IoT predictive maintenance and fleet management mobile software for Industrial

• Collaborate with sales and marketing to design brand awareness and advertising campaigns focusing on new user registration, customer retention, quality product trials and subscription renewals
• Design corporate and SaaS/PaaS product B2B websites, email campaigns, landing pages, mobile/web banners, rich media, and interactive experiences with UX focusing on conversion rates and ROI
• Wireframe and design UX for SaaS/PaaS product purchase, registration, and user flows focusing on getting the customer into sales and marketing funnels as easily and directly as possible
• Develop creative department's interactive design and development best practices

• Advise on the most effective strategies to build B2B/B2C web collateral, rich media applications and interactive experiences focusing on maximum user conversion rate
• Help concept IA/UX strategies, ideas and concepts for brand content and oversee project lifecycle
• Ensure conceptual ideas and strategy are implemented properly to project standards and goals
• Designed mockups and graphic elements according to client and brand specifications
• Clients included Arnold Worldwide, Genuine Interactive, and Piehead

• Worked individually and as part of a multi-discipline team to create rich media applications and interactive experiences utilizing Adobe Flash and Photoshop for various Fortune 500 clients
• Worked with other engineers to develop applications in ActionScript, HTML, JavaScript and CSS
• Conceived visual ideas, concepts and campaigns
• Incorporated project development best strategies including architecture, UI, and tracking/metrics
• Lead meetings concerning project status, workflow, and questions/concerns related to project
• Coordinated meetings with Clients, Directors and Tech Managers to ensure quality design as it relates to project timeline, workflow, and end-usability for the client
• Developed best practices standards for Photoshop and Flash integration and development to maximize project workflow across all departments
• Applied strong knowledge of graphic design principles, typography, page and screen layout, composition and color theory to create design for web
• Applied user interface expertise to integrate visual design with software design
• Managed web technology strategy and implementation for various online marketing initiatives

• Developed high-quality interactive websites for clients
• Consulted on technical specifications for rich media integration and best practices

• Responsible for company branding strategy and served in a project lead role for all creative ad campaigns
• Organized and produced photo shoots and developed high-tier production budgets for clients such as Guess, Neiman Marcus, and Vogue

• Developed and maintained company website
• Responsible for art direction on layout ideation and video shoots

• Developed and maintained company website
• Developed company branding