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Creative Management | Interaction Design | Social Media

Alwyn Velasquez

Gloucester, MA
Available Now
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  • About
  • About

    A user-advocate with 17+ years as a product, and industry-agnostic Product Designer (UX/UI and Research) working at tech startups, medium to large tech companies. I have led the creation of delightful user experiences, usability testing, and product management.

    Verticals to date: Automotive, Banking, Community, Consumer Goods, eCommerce, Defense, Education, Entertainment, Financial Services, Hospitality, and Pharmaceuticals.

  • Education
    • Certificate Product Design
      StartUp Institute
    • MBA equivalent, Management
      Lesley University
    • BFA Graphic Design
      Massachusetts College of Art & Design
  • Experience
    • Senior Product Designer
      Kessel Run
      Boston, MA
      * A full-stack designer (user research, experience, interaction, and visual design) practicing user-centered design in an extreme programming/Agile project environment * Part of a semi-autonomous balanced team working on software applications * Determined design priorities, refinement of backlog and roadmap, validated technical and design execution complexities * Involved in internal initiatives and committees working to improve the workplace.
    • Senior UI/UX Designer
      Monotype
      Woburn, MA
      * Senior Designer working to help improve the company's e-commerce platforms, expand their capabilities, better measure engagement, provide support tools and most important better serve users * Senior UI/UX Designer working on specific improvements to eCommerce site Myfonts.com * Worked on internal systems and tools used by foundries for font submissions, and internal support teams processing and testing fonts prior to making them available in marketplace for consumer purchasing * Collaborated in the development of personas and user research.
    • (IT) | Senior UI/UX Designer
      Bioverativ Inc.
      Waltham, MA
      * Sole Senior UI/UX Design lead and Information Architect working with all business units on an Intranet project. Managed the work of 5 people including a SharePoint Architect, Developer, Project Manager and three offshore resources (India) * Defined a project path and established design and build methodology. Contributed solutions that minimized site bloat and improved load and functionality although not a SharePoint Developer. The final solution is a content-rich management system, a collaborative environment, a resource tool and a place where pertinent and timely information is served across the business.
    • (Engineering) | Senior Manager
      89 Degrees Inc.
      Burlington, MA
    • Wipro/Putnam Investments
      Boston
    • UX
      * Led the formal establishment of a client facing UX practice within 89 Degrees * Subject-matter expert and sole internal resource on interaction design, branding, desktop, mobile (tablet and smartphone) and kiosk software products and services across diverse loyalty programs (IKEA, Hyundai, Jeep), hospitality (Hoteleria Posadas, Margaritaville), retail (Geoxx, HHGregg) and financial services (Westpac) * Senior UX/UI, Visual and Interaction Designer, with a thorough understanding of contemporary user-centered design methodologies, reporting to the VP of Product * Responsible for the design, definition and development of engaging user experiences that delight users, utilizing strong problem-solving skills as a self-directed independent and highly collaborative member of the 89 Degrees creative team * Last project was a mobile only IOS/Android IKEA Gift Registry application available on the Apple and Google Play stores.
  • Awards

    Neo Award of Excellence

    Creativity Design Competition

    Graphic Design USA

    Print Design Annual

    DESI

    Bookbuilders Boston

  • Affiliations

    UXPA

  • Industries
    • Internet Applications
    • Mobile Apps
    • Services
    • Healthcare
    • Government
  • Skills
    • Design Management
    • Experience Design
    • Information Architecture
    • Interaction Design
    • User Interface
    • UX
    • UX Research
    • Visual Design
    • Wireframing
  • Elsewhere on the Web
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  • On Coroflot
    @velasquez, member since 2006
      • Followers 1
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