-
Creative Manager
Greensboro, NC
Mar 2007 - Present (19 years 4 months)
- Lead creative projects from concept to execution
- Manage and mentor creative team members and interns
- Oversee design and production across print, digital, social, and web
- Maintain brand standards, guidelines, and creative best practices
- Manage project timelines, schedules, and budgets
- Collaborate with vendors and external partners to deliver projects on time
- Produce marketing assets including print materials, email campaigns, and presentations
- Manage website, social media, and email marketing (templates, segmentation, performance)
- Capture and create photo, video, and multimedia content
- Monitor industry trends and apply innovative ideas
- Provide basic IT support and assist with system troubleshooting
- Represent the organization at events and public engagements
-
Graphic Designer/Account Executive
The News of Orange County
Hillsborough, NC
Sep 2005 - Mar 2007 (1 year 6 months)
- Coordinated client ad materials (copy, photos, graphics) for publication
- Designed page layouts for newspapers, special sections, and guides
- Created print advertisements and marketing materials for sales initiatives
- Supported advertising sales efforts, contributing to 45% of total revenue across publications
- Coordinated photo shoots for editorial and advertising content
- Assisted with distribution and stepped in for general management duties (accounting, production, circulation, advertising) as needed
-
Graphic Artist
American Classifieds
Greensboro, NC
May 2005 - Sep 2005 (4 months)
- Created Advertisements and helped with the layout of the newspaper
- Create advertisements for the website.
-
Graphic Design Intern
Alamance Magazine
Burlington, NC
Mar 2005 - Sep 2005 (6 months)
- Assisted in the creation of advertisements ran in the publication
- Created illustrations for editorial pieces that were submitted by contributing writers
- Coordinated photo shoots for aspiring stories that was published in the magazine Leadership Skills