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Senior Graphic Designer
Arlington, VA
Feb 2023 - Nov 2024 (1 year 9 months)
Developed graphics and visuals for digital engagement, public communication, and donor relations, focusing on improving brand identity across all platforms. Collaborated with cross-functional teams to seamlessly integrate design assets into social media campaigns. Designed print and digital materials such as annual reports, banners, brochures, flyers, fact sheets, postcards, and the quarterly newsletter, Legacy®, ensuring consistent messaging and aesthetic.
• Secured over $100K in donations per issue by designing the quarterly newsletter, Legacy®, in a compelling manner.
• Significantly improved NMCRS’s visual brand identity, effectively reaching a broader audience and maximizing engagement.
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Graphic Design Manager
Alexandria, VA
Feb 2012 - Dec 2022 (10 years 10 months)
Developed multi-platform designs across print, digital, social, and motion graphics. Managed a comprehensive suite of collateral for over 30 annual events including galas, golf outings, and dinners. Coordinated closely with multiple departments to uphold brand consistency across all media formats. Administered web content management while ensuring the website remained dynamic, precise, and aligned with contemporary marketing strategies. Led a variety of graphic design and communications initiatives, handling complex projects from conceptualization through execution.
• Boosted engagement by 65% through innovative multi-platform design solutions.
• Spearheaded two website redesigns in 2014 and 2021, optimizing user experience across different mobile and desktop platforms.
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Visual Information Specialist
Washington, DC
May 2009 - Oct 2011 (2 years 5 months)
• Designed and developed USIP’s overall corporate branding: including new corporate colors, fonts and logo usage guidelines.
• Designed USIP’s brochures, newsletters, posters, stationery, and web banners.
• Designed and developed educational materials for the Global Peacebuilding Center at USIP.
• Designed award winning book covers for USIP Press.
• Coordinated layout of USIP Press books, for paperback, hardback, and ePubs.