Waymon Jefferson
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About
Objective
To utilize my creative skills from design and marketing in an organization which encourages productivity and offers the opportunity to gain experience in a corporate environment.
Skills and Abilities
Writing Skills
• Wrote creative copy for catalogs, brochures and other direct mail projects.
• Produced variety of business materials, including: letters, reports, proposals and forms.
• Composed essays using APA or MLA format.
• Proof read and edited all referenced written materials; ability to type 45-50 wpm.
Marketing Skills
• Develop go-to-market plans; evaluated target markets and proposed marketing strategies.
• Designed, developed, and implemented marketing and sales campaigns.
• Demonstrated examples of using ROI to measure and improve campaigns
• Managed all phases of direct mail projects; monitored production teams; guided vendors.
Communication Skills
• Promoted products and services.
• Established and improved client communications; maintained ongoing relationships.
• Addressed customer inquiries; interpreted and delivered information; proposed suggestions;
provided guidance; identified, investigated and negotiated conflicts.
• Served as representative and liaison.
Business Administrative and Management Skills
• Trained, coached, supervised and evaluated staff members.
• Led teams, events and activities.
SOFTWARE KNOWLEDGE
• Microsoft Word, Excel, PowerPoint, Outlook, and Entourage
• Adobe Creative Suite
• QuarkXpress
(PLATFORM: MAC and PC) -
Education
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Bachelors BS MarketingIndiana Wesleyan University2013
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Associates A.A.S Visual Communications Graphic DesignSinclair Community College1994
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Fine ArtFindlay University1987
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Experience
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Quality Assurance Rep/Troubleshooter/CSR4OVER Inc.Huber Heights, OHJun 2009 - Present (17 years)Responsibilities: Project management of print deliverables. Facilitates the collection of pre-press information and functions as primary contact for customers and vendors. Analyzes print ready artwork and layouts provided by customers through company website to ensure prepress readiness. Operates, monitors, and troubleshoots customer print ready files for quality assurance. Responsible for investigating, isolating and, in some cases repairing causes of print production errors. Investigates customer complaints regarding printed deliverables. Ensures thorough quality assurance related to customer deliverables.
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Graphic DesignerCox Auto Trader PublishingDayton, OHMay 2001 - Feb 2009 (7 years 9 months)Responsibilities: Supervision and evaluation of staff members. Coordinate the distribution of work tasks to graphic designers. Production of graphics, designs, and copy layout for content in automotive magazines (Auto Trader; Tradin' Post; etc.). Determined size and arrangement of illustrative material and copy; selected style and size of type; arranged layouts based upon available space & knowledge of layout principles. Responsible for designing and ensuring quality and accuracy of front covers and display ads for local magazines and out-of-state publications.
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Production ArtistSCHAWK! Retail Marketing (MBA GRAPHICS)Lithia Springs, GAMar 1995 - Dec 1999 (4 years 9 months)Responsibilities: Production graphics and copy for print materials (catalogs, brochures, and direct mail) for the Home Depot Corporation. Completed color corrections, pricing, and image adjustments. Managed monthly schedules for cross-functional departments to adhere to deadlines. Data collection for reporting and progress tracking. SOFTWARE KNOWLEDGE * Microsoft Word, Excel, PowerPoint, Outlook, and Entourage * Adobe Creative Suite * QuarkXpress (PLATFORM: MAC and PC)
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Skills
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On Coroflot@waymon, member since 2008
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