Early ideation-sketch phase
Concepts chosen for further exploration
Concept exploration A
Concept exploration B
Concept exploration C
Concept exploration D - Chosen direction
Concept exploration D - Chosen direction details
China injection molding factory visit
China injection molding factory visit
Final product at BP's across the US
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BP Fuel-Pump Brochure Canister Design

This project was a design challenge to design a dual-brochure canister for BP while I was at IDL WorldWide. BP awarded my design the win for the business and now these brochure canisters are in most BP stations across the US. I had the opportunity to travel to Shanghai China to approve prototypes and catch a glimpse of Chinese mass production first hand.

Available
Freelance, Full-time
Wallace Campbell
User Experience Designer Austin, TX