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Branding & Communications

Yvan Goudard

Bangkok, Thailand
Available Now
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  • About
  • About

    Helping Startups & SMEs Communicate Clearly, Align Internally, and Raise Capital Confidently

    Startups rarely fail because the idea isn’t good. They fail because they can’t communicate what makes them valuable — to investors, to customers, or even to their own teams.

    That’s where I come in.

    I work closely with founders, investors, and leadership teams to shape high-impact narratives that:

    ✅ Win over investors with pitch decks and messaging that actually land

    ✅ Align internal stakeholders around a clear, shared vision

    ✅ Drive growth through sharper brand positioning and go-to-market clarity

    ⸻

    What I Bring to the Table:

    • Board Advisory & Stakeholder Communication – I bridge the gap between strategy and storytelling to keep investors, founders, and teams in sync.

    • Strategic Storytelling – Whether it’s a pitch, a brand refresh, or crisis comms, I turn complexity into clarity.

    • Startup Growth & Fundraising Strategy – I help early-stage companies refine positioning and investor narratives that unlock capital.

    • Crisis & Change Communication – High-stakes transition? I help you stay calm, clear, and credible when it matters most.

    ⸻

    Why Work With Me?

    With over 20 years of experience across aviation, fintech, and communication, I’ve supported everyone from scrappy startups to industry giants. I’ve built stakeholders comms for brands like Etihad Airways, crafted investor stories for growth-stage ventures, and advised cohorts at renown accelerators on how to support their venture with strategic communication.

    I’m not here to fluff up decks or use buzzwords. I’m here to help you move people — to invest, to align, and to act.

    ⸻

    Let’s Connect

    If you’re a founder, investor, or board member looking to refine your story and gain traction — let’s talk.

    DM me directly or connect to start a conversation.

  • Education
    • MBA Busines Administration, General
      University of Gloucestershire
      2021
    • BTEC Strategic Management & Leadership
      Universities
      2019
    • BCom International Trade
      Lycée Louise Michel
      1989
    • Cambridge 1st
      Croydon College
      1987
  • Experience
    • Communications & Branding Consultant
      Y Consulting LLC
      Nov 2019 - Present (6 years 7 months)
      Supports projects with best-in-class communication, effective design and compelling storytelling. - developing an immersive 3D virtual art gallery with a tokenized art marketplace built on blockchain - created the branding and full Wordpress website of 3D Property in just under a month Project Stakeholders Communications - Etihad Airways
    • Manager Branding & Graphic Design
      Etihad Airways, UAE
      Project communication of the Midfield programme (operational readiness of the third largest airport terminal in the world) targeting a wide range of stakeholders (from board members operational staff). - automated the production of the project risks reports reducing man-hours from 50 0.25 h./month by leveraging on Office 365 streamlined the production of Hub Connect (monthly internal newsletter) resulting in doubling the amount of content while halving the production time (400% productivity gain) - consistently produced top executive presentations delivering clear reporting and triggering projects approval with a 100% success rate terms of contents deadline and clarity - ensured that every single piece of communication across all channels were 100% on brand
    • the airline alongside Landor and Yates+Partners
      Led a team of designers produce communications and designs for ads events exhibitions lounges delivering top quality work within tight deadlines. - developed processes to increase efficiencies and the quality of outputs - rolled out the complete rebranding of - rebranded all major Italian airports in just 2 weeks for Alitalia relaunch - produced key designs for F1 sponsored event in Abu Dhabi Past Career
    • Branding & Communication Consultant - Froggystyle
      UAE - Thailand
    • Creative Director - FP7
      Mccann Erickson
      Saudi Arabia
    • Freelance Designer - Crayon de Soleil
      Saatchi & Saatchi
      France
    • Editor / Studio Manager
      Scoop Communication Agency
      France
  • Awards

    https://talents-of-afghanistan.com

  • Industries
    • Advertising
    • Luxury Goods
    • Publishing
    • Transportation
    • Government
  • Skills
    • Art Direction
    • Branding & Corporate Identity
    • Communication Design
    • Creative Direction
    • Research
    • Visual Design
  • Elsewhere on the Web
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  • On Coroflot
    @yvan, member since 2007
    • Following 109
    • Followers 22
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