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Creative Director / Brand Builder
Georgiana Quigley
Columbus, OH
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About
Creative Director / Brand Builder
with 20+ years of experience
leading apparel design, product
strategy and brand storytelling
across retail, licensed and lifestyle
brands. Proven ability to translate
trend and consumer insight into
commercially successful product
assortments, driving growth across
multiple categories.
Expert in leading teams, aligning
creative with merchandising and
business goals, and elevating
brand identity across product,
marketing, and customer
experience. Strong background in
global sourcing, manufacturing,
and process optimization.
Combines creative vision with a
business-minded approach
focused on driving revenue,
improving processes and building
scalable, brand-right design
systems. -
Education
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Licence Real EstateHondros College of Business2020 - 2020
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Bachelors of Fine Arts Graphic CommunicationsNorthern Michigan University1999 - 2002
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Bachelors of Fine Arts Graphic CommunicationsOhio State U niversity1996 - 2000
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Experience
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APPPAREL GRAPHIC DESIGNERHybridMar 2024 - Present (2 years 3 months)• Lead development of graphic assortments for Columbia Sportswear, Columbia PFG and
Reef licenses, translating trend insights into brand-right, commercially successful product.
• Contributed to 70% growth in womenʼs business through strategic product direction and
trend-driven design.
• Partner cross-functionally with merchandising and production teams to align design vision
with cost, quality and timeline targets. -
Founder/OwnerColumbus, OH2022 - Present (4 years)Founded an created a brand called Champspak™. Had investors and business partners that worked with me to launch our brand. Brand launched Feb 2023 and is selling world wide • Utilized my factory contacts in China to start my brand
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REALTORⓇNextHome ExprienceColumbus, OH2020 - Present (6 years)• Built/managed a client-focused real estate business generating $10M+ in annual sales
volume.
• Apply branding and marketing expertise to differentiate listings and drive client
engagement in a competitive market.
• Leverage consultative approach, market knowledge and negotiation skills to deliver
successful transactions -
Freelance Graphic DesignerWRANGLER LEE DENIMColumbus, OH2020 - Present (6 years)•Drive seasonal graphic direction across Wrangler, Lee, ATG, and RIGGS Workwear,
developing trend-informed assortments for menʼs and womenʼs categories.
• Deliver brand-right product that supports commercial performance and product
differentiation across multiple lines. -
Sr. Graphic Designer/CAD designerCatherines Stores CorporationColumbus, OH2018 - 2020 (2 years)• Translated trend research into brand-right print and graphic assortments across multiple categories.
• Partnered with cross-functional teams and overseas vendors to deliver production-ready artwork aligned with cost and quality targets.
• Improved production efficiency and reduced revisions through clear communication of design intent and technical execution. -
SENIOR DESIGNER/MANAGERTOP OF THE WORLD/J.AMERICAColumbus, OH2017 - 2018 (1 year)• Led creative development of Ohio State University apparel across menʼs, womenʼs, and youth categories for mass and mid-tier retail.
• Managed and developed a team of 2-10 designers, improving workflow and elevating design quality.
• Directed marketing creative including photography, catalogs and promotional materials
• Presented seasonal concepts and product lines to internal stakeholders, sales teams, and key retail partners. -
LABELING SPECIALIST/GRAPHIC DESIGNERABBOTT NUTRITION/PORTFOLIO CREATIVEColumbus, OH2016 - 2017 (1 year)• Supported packaging design for brands including Similac, Ensure and Pediasure.
• Created 3D renderings and mockups for marketing and e-commerce.
• Ensured production accuracy through file preparation, separations and final proof approvals -
SENIOR DESIGNER/MANAGERABERCROMBIE & FITCHColumbus, OH2015 - 2016 (1 year)• Led graphic design for womenʼs fleece and tee categories, translating brand direction into trend-right, high-volume product.
• Managed multiple projects simultaneously, ensuring on-time delivery while meeting cost targets.
• Partnered with merchandising to align creative with business goals and category performance. -
SENIOR DESIGNER/MANAGERLane BryantColumbus, OH2012 - 2015 (3 years)• Led graphic design across multiple categories including tops, active wear, intimates and licensed apparel.
• CEO Award recipient for creative and business contribution.
• Directed product from concept through production, collaborating with global vendors and factories in China and Guatemala.
• Strengthened vendor relationships and improved execution through clear design direction and technical expertise. -
SENIOR DESIGNER/MANAGERATRIUM BUYING CORPColumbus, OH2009 - 2012 (3 years)• Led creative direction across apparel and accessories for major retail and licensed brands including Disney, Lane Bryant and Universal.
• Managed and developed design team while driving trend strategy and multi-category product development.
• Oversaw end-to-end execution across product, packaging and marketing assets.
• Partnered with global factories, approving materials and guiding production to ensure quality and scalability. -
GRAPHIC DESIGNERTWEEN BRANDS/JUSTICEColumbus, OH2006 - 2009 (3 years)• Developed graphics with consistent strong sell-through (5–10 units daily).
• Used trend research and sales analysis to inform seasonal design direction. -
GRAPHIC DESIGNERGlobe PrintingMarquette, MI2003 - 2006 (3 years)• Partnered with clients to develop and execute custom graphic and screen print designs.
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Industries
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Skills
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On Coroflot@Gquigley, member since 2008
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Following 13
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Followers 10
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