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American Beauty Show - Conference Show Booth,
#1 Best in Show by media coverage, April 2013
www.luxhair.com - home page
LUXHAIR - NOW/WOW Outdoor promotional items
Luxhair Trade Advertising - 4 page insert
HOW - 1 page Consumer Ad
NOW - 1 page Consumer Ad
WOW - 1 page Consumer Ad
beauty E-mail blast, direct response
LUXHAIR - Web & Email
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LUXHAIR - HOW, WOW, NOW - High fashion Wigs, Add-ons & Extensions

Responsible for the design stratergy and execution of Luxhair celebrity driven brands: WOW,NOW, and HOW across all channels including: Conveying overall creative stratergy into break-through design direction, photography, advertising, marketing communication, packaging, retouching and compositing, in-store graphics, online promotions and conference displays. Working collaboratively with the Director of Marketing from concept to completion. Additionally, responsible for ideation and hands-on execution of all graphics for brand consistancy and asset managment, overseeing multi-functional vendors in a deadline driven environment with competing deliverables.

Freelance, Full-time
Irene Woticky
UX/UI Designer | Art Director | Interaction Design Los Angeles, CA