John Nite

Set the strategic design, tone, look and feel direction across Men’s and Women’s technical and casual apparel for Marmot and intimates for ExOfficio. Partner with Equipment Design team in Michigan; products include tents, sleeping bags, and packs. Oversees Technical Design Team.

Owns the aesthetic for all garment/equipment and on shelf appearance. Create a “red thread” through all our products that marry back to the brand ethos and positioning. In conjunction with the Merchandising leader, create product segmentation strategies that sync up to Consumer and channel differences.

Utilize external and internal resources to forecast future trends/direction and maintain knowledge of trend, color, market, technology through research, market visits and trade/fabric shows. Solve Consumer problems through superior design and technology.

Develop a creative pipeline and development process to implement the Brand product strategy from creative concept to product implementation. Provide creative leadership, direction and inspiration to the Design and Product Engineering Teams in a manner that achieves key business metrics. Responsible for developing and mentoring current staff and hiring industry best design and technical talent.

Key member of the leadership team.

MERCHANDISE MANAGER, Skateboard Apparel and Accessories

Mountain Bike and BMX Apparel and Equipment

Outerwear, Golf, and Lounge/Sleepwear

Training, Fleece, Tees, and Outerwear

_Lead and lecture industry related courses including "Contemporary Business Strategies"

-Leading and communicating overall creative direction to Sr. Leadership, Creative Managers, Design, and Graphics
-Directs garment designers
-Encouraging and supporting new product opportunities/innovation
-Facilitating connectivity across product categories and product segmentation
-Provide the Sales team with trends and brand stories
-Leads creative direction in Design Reviews, with Design, Art, Merchandising, GTM, Sales and retailers for Fanatics Brand and all leagues.
-Collaborates with Merchandising to communicate the line story/messaging to Sales, League, and Retailers for Fanatics Brands and all Leagues.
-Partners with Marketing to ensure Brand standards and strategy are met.
-Works with key creative partners to ensure final product meets brand messaging.
-Reviews all creative projects, lines, and packages with GTM/Marketing to ensure alignment of Brand strategy.
-Partners cross-functionally on R&D Calendar and trips
-Directs and ensures product presentations are cohesive and have visual representation of all merchandise.
-Works closely with Marketing in Digital, Social and Visual
-Approves Creative Briefs and marketing collateral related to product.
-Shops the market for relevant trends and product opportunities.
-Collaborates with cross functional departments to ensure innovative concepts meet brand expectations and financial goals.
-Works closely with the Merchandising and Art teams to ensure clear market segmentation.

The leading global licensed apparel wholesaler with over 100 of the top brand licenses in the world in- cluding Disney/Star Wars/Marvel. _Restructured and supervised 20 in multiple teams consisting of Design Director, Art Director, new Merchandisers, and on site and remote Graphic Artists for Men's, Boys, and Lounge categories _Successfully brought in new category (Lounge) and built new Team to support and grow business _Teamed with Sales Executives and respective Teams to maximize high volume assortments for primar- ily Mass distribution in Walmart, Kohl's, and JC Penney's _Position eliminated in financially driven department reduction

_Working directly with Kanye West on various product, creative, and retail business projects

_Drove discovery, curation, creation, and application of trend relevant global art for lifestyle Brand _Responsible for defining Brand vision, managing marketing assets, and increasing consumer reach _Key component of senior management team reporting directly to CEO

J!NX is the world's premier lifestyle brand for video game apparel and accessories. The Brand is a leader in the video game industry with successful products and longstanding relationships with many of the top video game brands in the world. _Increased design productivity and adoption rate 500+% through process streamlining and improved presentation for Apparel, Accessories, and Toys _Partnered with the President and CEO to lead Creative initiatives and manage the global product planning and merchandising of multimillion dollar global businesses through development and execu- tion for J!NX Licensing, J!NX Brand, J!NX Pro, and eSports _Collaboratively strategized with Sales Team to maximize assortments for multi level distribution in- cluding Mass (Walmart/Target/Old Navy), Mall Specialty (Hot Topic), and International (EU/SA/APAC) JOHN NITE

Under Armour, Inc. is a leading inventor, marketer and distributor of branded athletic performance apparel, footwear and accessories. Under Armour's innovative products and experiences are designed to help advance human performance, making all athletes better.

-Responsible for bringing the vision of key categories of Training, Golf, and Outerwear to life through innovative, trend-right and brand-right designs that are cutting edge and fresh.
-Lead the product team and push to elevate the design aesthetic while subscribing to the athletic mantra.
-Maintain authenticity of the Brand and push the envelope with innovation.
-Partner with creative peers to create—from concept to reality—compelling and fresh products for athletes.
-Providing design leadership for 2014 Sochi Winter Olympic event products for athletes.

_Research and Development Team Leader responsible for global Mens and Womens Action Sports: technical ski, snowboard, bike, and surf functional outerwear and sportswear. _Extensive international and domestic travel for Design market research, Product Testing and feedback with athletes, Product Development with manufacturing partners throughout Asia, and Sales related activities including seasonal presentations and trade shows.

Outerwear, Bottoms, Swimwear, and Accessories,