Senior Design Strategist
Mar 2018 - Present (3 years 5 months)
Jan 2014 - Mar 2018 (4 years 2 months)
Conducted consumer, competitive, technology and trend research, produced comprehensive reports that influenced design direction, explored new market and design opportunities and was involved in producing internal Trend Book.
Was in charge of User Experience mapping, identifying and defining touch points for new product developments
and controlling the development of those from concept to mass production.
Assisted in developing, implementing and improving overarching design process and strategic tool.
Effectively communicated ideas and complex scenarios through written, verbal and visual ways.
Led workshops to establish Visual Brand Language of SharkNinja.
Industrial Design Intern
May 2013 - Dec 2013 (7 months)
Worked on product development, conducted market research, sketch concepts, prepared foam core mock ups and 3D models, created CAD solid and surface models and renderings, participated and produced marketing presentations
Aug 2012 - May 2013 (9 months)
D’Amore-McKin School of Business, Northeastern University
Jan 2013 - Apr 2013 (3 months)
Freelance designer: provided creative support to a group of a business
and engineering students, facilitated brainstorming sessions, prepared sketch concepts,
models, created presentations, developed brand and logo