2016 - 2018 (2 years)
Experiential Marketing Agency
Partnered both directly with brands and with advertising, public relations and marketing agencies.
Created and developed various on-site experiential events for both retailers and consumers.
Clients included: Sprint, Firestone, Panda Express, Blue Bunny, Xfinity, and Volvo.
2015 - 2017 (2 years)
Retail Interior Design Agency
Designed fixtures / graphics (end caps, shelf liners, wall art, free-standing P.O.S.)
Created catalogs, magazines, sell sheets and order forms, presentations and RFPs.
Clients included: Harley-Davidson, Intel, Lenovo, Microsoft, Nintendo, Volkswagen.
Creative Director and Senior Marketing Manager
PROMOWORKS / CROSSMARK
2011 - 2015 (4 years)
Engagement Staffing Agency
Led rebranding initiative to transform struggling sampling company into contemporary engagement agency.
Designed new logo, website, presentations, sales material, social media page, and trade show booth.
Brought in over $75,000 in revenue annually by offering in-house art services.
Clients included: Safeway, Binny's, Meijer, Winn/Dixie, Albertson's, Walmart, The Home Depot, Bed, Bath and Beyond, Lowe's, General Mills, Miller/Coors, Hershey's, Proctor & Gamble, Kraft, Unilever
Grayslake, United States
2005 - 2011 (6 years)
Large-Format Printing Company
Designed top-level creative POS displays and graphics.
Approved all incoming and outgoing art.
Clients included: Starbucks, McDonald’s, Golfsmith, Panera Bread, FedEx, Staples, and Lowe’s
2004 - 2005 (1 year)
Designed branding and advertising for start-ups and local businesses.
Worked with clients to define creative scope, schedule, budget, and resources for various projects.
Built in-house photo studio: $400 investment saved $15,000 in freelance fees in under two years.
THE AD PEOPLE
Vernon Hills, IL
1999 - 2004 (5 years)
Automotive Media Agency
Hired, guided, and evaluated design team.
Streamlined daily print advertisement creation and publication process, resulting in 100% successful ad postings over a three year span. Established strategic partnerships with vendors.
LAKE CONSUMER PRODUCTS
Vernon Hills, IL
1996 - 1999 (3 years)
Designed all product packaging, ads, sell sheets, and brochures.
Worked with retailers on brand identities and shelf placement.
Clients include: Walgreens and Target
EAGLE POINT SOFTWARE
1993 - 1996 (3 years)
Engineering Software Company
Internalized all advertising, saving over $25,000 in year one.
Coordinated trade shows, sales seminars, and onsite demonstrations.
Active in the creation and fulfillment of the marketing budget.